We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access.
The TenX Rule: The Only Difference Between Success and Failure | [Grant Cardone]

The TenX Rule: The Only Difference Between Success and Failure

Extreme success, by definition, lies beyond the realm of normal action. If you want to achieve extreme success, you can’t operate like everybody else and settle for mediocrity. You need to remove luck and chance from your business equation, and lock in massive success. The 10X Rule shows you how!
Regular Price:$20.99
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Your Likes make Audible better!

'Likes' are shared on Facebook and Audible.com. We use your 'likes' to improve Audible.com for all our listeners.

You can turn off Audible.com sharing from your Account Details page.

OK

Publisher's Summary

Extreme success, by definition, lies beyond the realm of normal action. If you want to achieve extreme success, you can’t operate like everybody else and settle for mediocrity. You need to remove luck and chance from your business equation, and lock in massive success. The 10X Rule shows you how! Success is your duty, obligation and responsibility, and this audio book gives you step-by-step guidance on how to achieve phenomenal success for yourself!

With The 10X Rule , you’ll learn to establish the amount of effort needed to guarantee success and ensure that you can continue operating at this level throughout your life. Most people desire success and have great ideas but they come up short on the amount of action required to get their lives to the exceptional levels they deserve. Four degrees of action exist, and in order to achieve your dreams, you must learn to operate at the fourth degree of action: Massive Action. The 10X Rule will dissolve fear, increase your belief in yourself, eliminate procrastination, and provide you with an overwhelming sense of purpose. The 10X Rule compels you to separate yourself from everyone else in the market—and you do that by doing what others refuse to do. Stop thinking in terms of basic needs, and start aiming for abundance—in all areas of your life. The 10X Rule guides you toward the frame of mind that all successful people share. Aim ten times higher than you are right now—and if you come up short, you’ll still find yourself further along than if you had maintained your life’s current status quo. The 10X Rule teaches you how to:

  • Reach goals that you previously thought were impossible
  • Correctly set goals and guarantee their achievement
  • Create unprecedented levels of happiness and satisfaction in every area of your life
  • Use fear as fuel to move you into action
  • Get everything you want and never have to settle
  • Dominate your competition and become a role model for success

©2011 Grant Cardone (P)2011 Gildan Media Corp

What Members Say

Average Customer Rating

4.5 (1174 )
5 star
 (877)
4 star
 (162)
3 star
 (64)
2 star
 (26)
1 star
 (45)
Overall
4.4 (995 )
5 star
 (696)
4 star
 (158)
3 star
 (69)
2 star
 (29)
1 star
 (43)
Story
4.6 (988 )
5 star
 (742)
4 star
 (137)
3 star
 (57)
2 star
 (22)
1 star
 (30)
Performance
Sort by:
  •  
    ToddS Colorado, USA 09-19-13
    ToddS Colorado, USA 09-19-13 Member Since 2012

    Todd

    HELPFUL VOTES
    35
    ratings
    REVIEWS
    112
    3
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Not what I expected, and very happy it's not."

    I'm only 1/2 way through but wanted to write a quick note to shed some light on the negative reviews.

    This book is not necessarily a how to. At least not so far. What this book is, is a reminder that if you think you are working hard enough, you're not. If you believe you're thinking big enough, you're not. If you feel you have have reached your full potential, you haven't.

    I am already finding the 10x mindset chipping away at my "normal" life and showing improvements.

    I do recommend listening to this at 2x speed (if you can handle it). As some people have complained, there isn't a lot of new stuff here. But at 2x it's like having a personal instructor trying to motivate you.

    This book isn't going tell you there is an easy way out. It IS going to tell you that it's your duty to be successful and to get your butt in gear. Being successful takes effort.

    I'm really glad I didn't listen to the naysayers. Sometimes we don't need new strategies, we only need a jolt to wake up and take action.

    Hope this helps someone.

    32 of 33 people found this review helpful
  •  
    Michael 05-29-12
    Michael 05-29-12

    Classics, history, historical fiction, marketing, Napoleonic stuff and of course 'Boys own Adventure'. This is my bent. Occasional self help as well.

    HELPFUL VOTES
    202
    ratings
    REVIEWS
    417
    208
    FOLLOWERS
    FOLLOWING
    24
    0
    Overall
    Performance
    Story
    "Very hyped push strategy"
    What did you like best about The TenX Rule? What did you like least?

    He is very motivational. He believes you have to not only take your level of participation to the next step, but ten steps higher. This can become a little over the top after a while.


    What could Grant Cardone have done to make this a more enjoyable book for you?

    More cross referencing to other situations, industries, life experiences.


    Any additional comments?

    Not a bad motivational book which you can't argue with, but take it on small dosages and you'll get more from it.

    11 of 12 people found this review helpful
  •  
    Dan 02-17-13
    Dan 02-17-13
    HELPFUL VOTES
    9
    ratings
    REVIEWS
    4
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "This Book is GOLD!!!"
    What did you love best about The TenX Rule?

    Grant has a no nonsense delivery. I listened to this on 2X speed and it sounded like Grant was super excited and motivated. It was easy to listen to and the steps he provides to help you increase your activity are easy to put into action. This book is a must read for anyone who wants to reach their goals faster. I listen to this book monthly now...incredible!!


    What did you learn from The TenX Rule that you would use in your daily life?

    The fact that Success is MY duty, MY obligation, and MY responsibility!!!


    9 of 11 people found this review helpful
  •  
    Amazon Customer LAS VEGAS, NV, United States 10-14-11
    Amazon Customer LAS VEGAS, NV, United States 10-14-11 Member Since 2012
    HELPFUL VOTES
    22
    ratings
    REVIEWS
    27
    5
    FOLLOWERS
    FOLLOWING
    1
    1
    Overall
    Performance
    Story
    "Good not great"

    I would give it 3.5 stars if I could. It is motivational...surprise, that's what he does. There is nothing revolutionary in this book. The premise is simple. Work hard...10x harder than everyone else around you and you will dominate them. The argument has it's flaws as he suggests doing nothing is just as much work as working 10x harder. That part didn't make sense to me. However the book got me excited and motivated to set better goals and work harder to reach those outrageous goals. I liked it but didn't love it. Also, his pronunciation of some words does get annoying. Impartent is not a word...

    If you need a shot in the arm or a kick in the butt...listen to it. If you are looking for something new, skip it.

    15 of 19 people found this review helpful
  •  
    Bob Hatfield, Pa, United States 08-28-12
    Bob Hatfield, Pa, United States 08-28-12 Member Since 2011
    HELPFUL VOTES
    32
    ratings
    REVIEWS
    11
    2
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Don't Waste Your Time"

    This book lacked substance! He continually rants and reminds me of the proverbial snake oil salesman. For example, one of his big breakthrough thoughts is that if you work harder you will accomplish more. Of course this is true, but it is not the basis for an entire book. Sorry I gave away the plot. He advises to just say yes to everything without forward thought. I find people who live this approach only add complexity to your lives and usually accomplish less. I find that successful people do exactly the opposite. Successful people eliminate complexity and distractions from their life and have extreme focus on their unique capabilities. Grant might be entertaining to some people, but many of his concepts are dangerous. I am sorry I wasted my time listening to this book.

    32 of 44 people found this review helpful
  •  
    Maurice 02-25-13
    Maurice 02-25-13
    HELPFUL VOTES
    11
    ratings
    REVIEWS
    5
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Over simplifying sales"
    What disappointed you about The TenX Rule?

    The presentation was excellent and motivating but the material has been done just to many times.


    Has The TenX Rule turned you off from other books in this genre?

    No


    What three words best describe Grant Cardone’s performance?

    Motivational - fast pace


    If you could play editor, what scene or scenes would you have cut from The TenX Rule?

    This is entry level sales - so maybe that's were I'd start


    Any additional comments?

    Grant Cardone is an excellent presenter and he can probably sell anything he wanted

    11 of 15 people found this review helpful
  •  
    08-14-11
    08-14-11
    HELPFUL VOTES
    6
    ratings
    REVIEWS
    1
    1
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    "The Best Meal I Ever Had..."

    When I was young my father took me to Baja California. There I tasted what a taco really was and I've never forgotten. Listening to the author read this book was like that.

    The fast food taco was like all all those inspirational books that I had read before: no flavor and no spices. Grant Cardone put the inspiration back in inspirational thinking by giving me the tools and his experience; enough of his experience to know that I can do it too.

    Alejandro Mario Palacio Polo

    6 of 8 people found this review helpful
  •  
    Mark Mount Juliet, TN, United States 03-25-15
    Mark Mount Juliet, TN, United States 03-25-15 Member Since 2010
    HELPFUL VOTES
    29
    ratings
    REVIEWS
    24
    5
    FOLLOWERS
    FOLLOWING
    0
    3
    Overall
    Performance
    Story
    "Great if you sell penny stocks in a boiler room"
    What disappointed you about The TenX Rule?

    The book seems to be the brain dump of salesman who works in some high-pressure sales industry. The author reads in the same tone that he would conduct a meeting with junior sales people and the content is a continuous stream of motivational platitudes. There may be people that find this valuable but if you are considering the book because of a recommendation based on Peter Thiel's book Zero to One (or another book like it), you will be disappointed.


    1 of 1 people found this review helpful
  •  
    mike springfield, VT, United States 06-19-12
    mike springfield, VT, United States 06-19-12
    HELPFUL VOTES
    5
    ratings
    REVIEWS
    6
    6
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Great motivation for all areas of life!"
    Where does The TenX Rule rank among all the audiobooks you’ve listened to so far?

    it is in my top five. I have listened to it a couple of times and will re-listen several more.


    Who was your favorite character and why?

    Grant!


    What did you learn from The TenX Rule that you would use in your daily life?

    Stop thinking about it and do it!!!


    5 of 7 people found this review helpful
  •  
    Richard Danville, va, United States 04-04-12
    Richard Danville, va, United States 04-04-12 Member Since 2014
    HELPFUL VOTES
    16
    ratings
    REVIEWS
    20
    7
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Not bad - Listen to it on 2x"
    Would you try another book from Grant Cardone and/or Grant Cardone?

    Maybe. He is good at motivation but lacks a bit on substance.


    What was your reaction to the ending? (No spoilers please!)

    Ok. Nothing special.


    Have you listened to any of Grant Cardone’s other performances before? How does this one compare?

    No.


    If this book were a movie would you go see it?

    Probably not.


    Any additional comments?

    This book is basic and really does not tell you anything new or that is not obvious. However, hearing the obvious sometimes is necessary as few people do what is obvious. The book is useful in reinforcing some very basic concepts that if followed, will lead to better results. Key point of his book which I sincerely believe is true is the concept of action. Action Action Action is the key to almost any strategy in life. I recommend listening to this if you need some motivation to act. I admire Cardone's action attitude as it is what drives results in almost any area of life.

    4 of 6 people found this review helpful
  • Showing: 1-10 of 160 results PREVIOUS1216NEXT
Sort by:
  • Marvin Harriott
    1/29/15
    Overall
    Performance
    Story
    "changed my vision for ever."

    powerful stuff with all the energy of the man himself. if you have seen Grant Cardone on video then you will know what to expect. awesome.

    1 of 1 people found this review helpful
  • Tony
    1/21/15
    Overall
    Performance
    Story
    "MUST read for anyone serious about business"
    What did you like most about The TenX Rule?

    The detail, the way Grant gets you to open your eyes and realise the way people think.


    What was one of the most memorable moments of The TenX Rule?

    Learning the 10X rule.


    What about Grant Cardone’s performance did you like?

    Every dam page sentance and chapter.


    Was there a moment in the book that particularly moved you?

    The book as a whole builds up chapter by chapter, each page gets your blood pumping.


    1 of 1 people found this review helpful
  • A.Hewit
    6/3/14
    Overall
    Performance
    Story
    "Great for anyone in Sales"
    Would you listen to The TenX Rule again? Why?

    This will definitely be staying in my library. Brilliant book and Grant has a great style to his narration. Lots of additional content not found in the book as well. Definitely recommended.


    Any additional comments?

    Read it according to Grants instructions, in the shortest time frame you can manage then go back and listen again. Keep listening until it's second nature.

    1 of 1 people found this review helpful
  • Brenda
    Dunstable, United Kingdom
    8/18/13
    Overall
    Performance
    Story
    "A poor version of Tony Robbins"
    What would have made The TenX Rule better?

    I felt shouted at by the author (who also narrates this audio book). There was a lot of theory and not much real, practical help... other than do everything ten times more, longer, etc than others. It's the statement that begins to grate within 30 minutes... just do everything ten times greater than previously and expect everything to take ten times longer and the challenges to be ten times greater. I kept listening, despite it getting harder and harder and finally gave up part way through the second CD. There was nothing new in this audio book for me.


    What character would you cut from The TenX Rule?

    I would have preferred a less 'shouty' narrator and someone who spoke at less than a breakneck speed.


    2 of 3 people found this review helpful
  • Julian Eagles
    5/22/15
    Overall
    Performance
    Story
    "Go 10X (or even 100X) in life."

    This is an inspiring book. Which is its point. Breaking out of a lifelong habit of average thinking is tough. Massive action is what sets this apart from other sales books.

    0 of 0 people found this review helpful
  • R. Ansah
    5/14/15
    Overall
    Performance
    Story
    "Best "kick up the Backside" I've had in a while!"

    Very good book, the ad lib made the book more personable as if the author wad talking to me directly!

    Need to listen to it 10x over!

    0 of 0 people found this review helpful
  • J. Harris
    4/27/15
    Overall
    Performance
    Story
    "Excellent book on taking ACTION"

    Motivating book by Grant Cardone which emphasises the importance of taking massive action in your business and in your life.

    0 of 0 people found this review helpful
  • David Cooper
    4/8/15
    Overall
    Performance
    Story
    "Blows your socks off"

    Grant's narration was just like having him face to face.
    The fact this book is 4 years old only adds to its credibility as Grant's future predictions for himself have been smashed.
    If there is a better sales trainer and motivator on this planet I want to meet him.

    0 of 0 people found this review helpful
  • Halliday
    1/30/15
    Overall
    Performance
    Story
    "Great advice from this audio."

    I took home some valuable information and will definitely put into action some of the advice. Grant is a guy that takes no prisoners and laughs fear in the face - wow!!

    0 of 0 people found this review helpful
  • Edward Tate
    1/8/15
    Overall
    "Fantastic Motivational Prize Asset!!"

    Brilliantly logical, really shows you how to get work done and what you need to start the road to success!

    0 of 0 people found this review helpful
  • Showing: 1-10 of 10 results

    There are no listener reviews for this title yet.

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.