We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access .
The Little Book of Persuasion Audiobook

The Little Book of Persuasion: Defend Yourself by Becoming a Skilled Persuader

Regular Price:$6.95
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Publisher's Summary

Every day we engage in psychological battle to persuade others or be persuaded by them. The history of persuasion dates back to the Ancient Greeks, who valued rhetoric as an essential skill. Times have changed and rhetoric has lost its place as a fundamental skill of reasoning and logic. This leaves us open and unarmed against skilled persuaders.

Persuasion is more than just tactics and methods of social compliance. Understanding how we are persuaded opens the doorway to a deeper understanding of our automatic brain processes and biases. Expert persuaders tap into these processes and use them against us for their own benefit.

This book is a journey into these techniques. You will emerge from it smarter, more persuasive, and better equipped to defend yourself.

©2015 Sia Mohajer (P)2016 Sia Mohajer

What Members Say

Average Customer Rating

3.4 (5 )
5 star
 (2)
4 star
 (0)
3 star
 (2)
2 star
 (0)
1 star
 (1)
Overall
3.4 (5 )
5 star
 (2)
4 star
 (0)
3 star
 (2)
2 star
 (0)
1 star
 (1)
Story
4.2 (5 )
5 star
 (2)
4 star
 (2)
3 star
 (1)
2 star
 (0)
1 star
 (0)
Performance
Sort by:
  •  
    Gambit London, England 08-30-16
    Gambit London, England 08-30-16 Member Since 2016
    HELPFUL VOTES
    10
    ratings
    REVIEWS
    27
    19
    FOLLOWERS
    FOLLOWING
    1
    0
    Overall
    Performance
    Story
    "Too basic"

    I think almost anyone these days already knows all this stuff unless you live in a cave. Its too basic...

    0 of 0 people found this review helpful
  •  
    mani 07-08-16
    mani 07-08-16
    HELPFUL VOTES
    247
    ratings
    REVIEWS
    192
    190
    FOLLOWERS
    FOLLOWING
    6
    1
    Overall
    Performance
    Story
    "Persuasion"
    Any additional comments?

    This book contain various persuasion techniques. Useful summary for identifying techniques , but for a Product Manager developing product to persuade users. I was able to learn few techniques.

    0 of 0 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank you.

Your report has been received. It will be reviewed by Audible and we will take appropriate action.