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The Power of Habit Audiobook

The Power of Habit: Why We Do What We Do in Life and Business

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Audible Editor Reviews

Why we think it's Essential - Change is hard, or is it? In The Power of Habit, New York Times reporter Charles Duhigg examines just how people and institutions undergo transformation: by changing habits. Narrator Mike Chamberlain (Moonwalking with Einstein) brings just the right mix of objectivity and conviction for a fascinating, life-changing look on how to change. —Diana M.

Publisher's Summary

A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns inside her brain, neurologists discover, have fundamentally changed.

Marketers at Procter & Gamble study videos of people making their beds. They are desperately trying to figure out how to sell a new product called Febreze, on track to be one of the biggest flops in company history. Suddenly, one of them detects a nearly imperceptible pattern - and with a slight shift in advertising, Febreze goes on to earn a billion dollars a year.

An untested CEO takes over one of the largest companies in America. His first order of business is attacking a single pattern among his employees - how they approach worker safety - and soon the firm, Alcoa, becomes the top performer in the Dow Jones.

What do all these people have in common? They achieved success by focusing on the patterns that shape every aspect of our lives. They succeeded by transforming habits.

In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.

Along the way, we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren’s Saddleback Church, NFL locker rooms, and the nation’s largest hospitals, and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.

At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.

Habits aren’t destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.

©2012 Charles Duhigg (P)2012 Random House, Inc.

What Members Say

Average Customer Rating

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Performance
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  •  
    Amazon Customer 12-19-16
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    "No concrete theory"

    Most of the time the book explains in detail "exciting" business cases. Rather than focusing on theory and concrete examples on how to create habits. Not recommended.

    0 of 0 people found this review helpful
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    Matthew 12-18-16
    Matthew 12-18-16 Member Since 2016
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    "Cue, habit, reward"

    Brings and awareness to why we do what we do and how to change our habits if we are of a growth mindset! Great book.

    0 of 0 people found this review helpful
  •  
    NutraHouse Vitamins 12-18-16 Member Since 2016
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    "Powerful and Practical Knowledge"

    I thought the book covered powerful information that has always been at plain sight, and yet, we fail to spot. it's practical, and applicable for daily habits and business

    0 of 0 people found this review helpful
  •  
    Jeanette K Harrison 12-17-16 Member Since 2015
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    "Habits : Explained"

    For anyone trying to understand and change their habits, this book is ideal. Very important work on the subject.

    0 of 0 people found this review helpful
  •  
    NTCHIDJE 12-17-16
    NTCHIDJE 12-17-16 Member Since 2016
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    "amzing book"

    it's a very interesting topic. that's the kind of book that can change your life if you apply the knowledge properly.

    0 of 0 people found this review helpful
  •  
    Siddharth 12-17-16
    Siddharth 12-17-16
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    "habits: the ignored but the best trait for mankind"

    how habits can create the world's biggest brand or can change the best mother into a gambler. why a murderer is less guilty than a gambler. how can an aluminum factory be changed to world's safest workplace. it all can be achieved by a small habit change.

    0 of 0 people found this review helpful
  •  
    Garvice Hattox 12-16-16 Member Since 2012
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    "Great insight into our selves"

    This book was wonderfully informational about the current knowledge of human habit. If you're interested in knowing about your own life habits and aren't afraid of self accountability this book may just change your life.

    0 of 0 people found this review helpful
  •  
    Eyal D. 12-16-16
    Eyal D. 12-16-16 Member Since 2017
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    "Good observations about habits."

    The narrator is really great and the book uses very interesting stories to make its points which I found very interesting by itself. Only got 4 instead of 5 because I'm still not sure how effective it would be in the long run, but I do feel I've learned a lot about habits.

    0 of 0 people found this review helpful
  •  
    Matt Man 12-15-16
    Matt Man 12-15-16
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    "Overall the book opened my mind!"

    The book open my mind to realize new ways and insights into improving myself. I recommend it!

    0 of 0 people found this review helpful
  •  
    Amazon Customer 12-15-16 Member Since 2016
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    "great read. learned a lot about habits"

    a habit starts a que, routine and reward. great story telling. really enjoyed the book.

    0 of 0 people found this review helpful

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