The debate over whether the Net is good or bad for us fills the airwaves and the blogosphere. But for all the heat of claim and counter-claim, the argument is essentially beside the point: It's here; it's everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? "Choose the former," writes Rushkoff, "and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make."
In 10 chapters, composed of 10 "commands", Rushkoff provides cyber enthusiasts and technophobes alike with the guidelines to navigate this new universe. In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping listeners to recognize programming as the new literacy of the digital age - and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little audiobook with a big and actionable message.
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yes. rushkoff is so much fun to listen to.
me. cause the book didn't really have characters in it.
the book is not a story. its about cultural change, it is about the past, it is about right now, it is about the future.
The whole concept is non sense. Not every person should program. If people like it, it is ok, but saying people you have to be able to program other wise you are like an uneducated person is just non sense.
When I bought the book, I though it is for programmer who want to decide on their work environment (program good) and not be programmed.By being programmed author means being influenced by the working environment, such as deadline, easy solution and so on.
Anger and disappointment
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