Gut Feelings: The Intelligence of the Unconscious Audiobook | Gerd Gigerenzer | Audible.com
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Gut Feelings: The Intelligence of the Unconscious | [Gerd Gigerenzer]

Gut Feelings: The Intelligence of the Unconscious

Gerd Gigerenzer is one of the researchers of behavioral intuition responsible for the science behind Malcolm Gladwell's bestseller Blink. Gladwell showed us how snap decisions often yield better results than careful analysis. Now, Gigerenzer explains why our intuition is such a powerful decision-making tool.
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Publisher's Summary

Gerd Gigerenzer is one of the researchers of behavioral intuition responsible for the science behind Malcolm Gladwell's bestseller Blink. Gladwell showed us how snap decisions often yield better results than careful analysis. Now, Gigerenzer explains why our intuition is such a powerful decision-making tool.

Drawing on a decade of research at the Max Planck Institute for Human Development, Gigerenzer demonstrates that our gut feelings are actually the result of unconscious mental processes - processes that apply rules of thumb that we've derived from our environment and prior experiences. The value of these unconscious rules lies precisely in their difference from rational analysis - they take into account only the most useful bits of information rather than attempting to evaluate all possible factors. By examining various decisions we make - how we choose a spouse, a stock, a medical procedure, or the answer to a million-dollar game show question - Gigerenzer shows how gut feelings not only lead to good practical decisions but also underlie the moral choices that make our society function.

In the tradition of Blink and Freakonomics, Gut Feelings is an exploration of the myriad influences and factors (nature and nurture) that affect how the mind works, grounded in cutting-edge research and conveyed through compelling real-life examples.

©2007 Gerd Gigerenzer; (P)2007 Tantor Media Inc.

What the Critics Say

"A pleasing, edifying tour of territory that has long been dark and unexplored." (Kirkus)

What Members Say

Average Customer Rating

3.3 (163 )
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    Joshua Kim Etna, NH, United States 06-10-12
    Joshua Kim Etna, NH, United States 06-10-12 Member Since 2005

    mostly nonfiction listener

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    "My Gut Says You Should Read This Book"

    The original academic and body of research that Gladwell based his best-selling "Blink" on. Gigerenzer experiments on "fast and frugal" decision making have many implications for situations we face all the time in our lives - I just have not quite worked out if I'm so easily swayed and nudged (see below), and my mental probabilistic machinery is so poor (again see below) when I should trust my gut feelings and when I should do the opposite.

    5 of 5 people found this review helpful
  •  
    Marc Cooper Bakersfield, CA 09-23-12
    Marc Cooper Bakersfield, CA 09-23-12 Listener Since 2006

    mcoope3

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    "Interesting new take on how decisions are made."
    What did you like best about this story?

    It was interesting to learn how our intuitions use simple rules to come to more accurate conclusions than if we overthink problems.


    1 of 1 people found this review helpful
  •  
    Stacy Nunya, IN, USA 10-22-09
    Stacy Nunya, IN, USA 10-22-09
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    "Trust your instincts"

    Very interesting and insightful into the runnings of the human mind, including what we see and DON'T see. If you've ever wondered why you should trust your instincts (trust your gut), this is the book for you.

    1 of 1 people found this review helpful
  •  
    Charles Houston, TX, USA 09-23-09
    Charles Houston, TX, USA 09-23-09
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    "Critique of American Medical and Political Systems"

    While the book has some interesting material, this book, authored from Munich, becomes a -- "hit piece" may be too strong a word, but it is something like that, on the American medical system and an analysis of left vs. right. I have listened to all but the last hour and a half and must say that, while it is informative and has some interesting things in it, it is a very slow and uninteresting reading, for the most part.

    2 of 4 people found this review helpful
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