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Blink: The Power of Thinking Without Thinking | [Malcolm Gladwell]

Blink: The Power of Thinking Without Thinking

In his landmark best seller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant, in the blink of an eye, that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept?
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Publisher's Summary

In his landmark best seller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant, in the blink of an eye, that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work, in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?

In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing", filtering the very few factors that matter from an overwhelming number of variables.

Drawing on cutting-edge neuroscience and psychology and displaying all of the brilliance that made The Tipping Point a classic, Blink changes the way you understand every decision you make. Never again will you think about thinking the same way.

Don't miss any of Malcolm Gladwell's books, articles, and interviews.

©2005 Malcolm Gladwell; (P)2005 Time Warner AudioBooks

What the Critics Say

  • 2005 Quill Award Nominee

"Entertaining and illuminating." (Publishers Weekly)
"Gladwell's groundbreaking explication of a key aspect of human nature is enlightening, provocative, and great fun to read." (Booklist)

What Members Say

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    Francisco Garcia 02-28-10 Listener Since 2008
    HELPFUL VOTES
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    "Interesting, not great"

    It is an interesting point of view of the power of our mind and those few first seconds of our perception.
    Some good examples to demostrate his theory.

    0 of 2 people found this review helpful
  •  
    Michael garland, TX, USA 07-26-09
    Michael garland, TX, USA 07-26-09
    HELPFUL VOTES
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    "awesome"

    Excellent book! Worth the money!

    1 of 6 people found this review helpful
  •  
    Harper Kennesaw, GA, USA 04-18-09
    Harper Kennesaw, GA, USA 04-18-09
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    "Simply Fantastic"

    I knew from the cover of the book I would like/enjoy this book...it is better than I expected.

    0 of 2 people found this review helpful
  •  
    Rachel Modiin, Israel 08-13-07
    Rachel Modiin, Israel 08-13-07 Member Since 2004
    HELPFUL VOTES
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    "best listen"

    This is my all-time favorite Audiobook. It's the only non-fiction book I've ever had a really hard time putting down. Interesting, funny and intelligent. Gladwell reads excellently.

    0 of 2 people found this review helpful
  •  
    Felix Toronto, ON, Canada 12-26-05
    Felix Toronto, ON, Canada 12-26-05
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    "I didn't like it, but at least I learned why."

    Although this worked seemed well researched, I found the writing rather pedantic. I understand they are making a movie out of it with Leo DeCaprio. I think I'll skip it.

    2 of 11 people found this review helpful
  •  
    Rina A. Stein Wooster, OH 08-17-05
    Rina A. Stein Wooster, OH 08-17-05 Member Since 2006

    sewkrazy

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    "blink"

    I can only say after "The Tipping Point" and now "blink", when do we get the next book by this fabulous author and narrator?

    2 of 11 people found this review helpful
  •  
    Stacy Nunya, IN, USA 05-16-08
    Stacy Nunya, IN, USA 05-16-08
    HELPFUL VOTES
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    "Very interesting"

    Very interesting and intuitive to human nature.

    0 of 3 people found this review helpful
  •  
    heather ottawa, ON, Canada 11-08-05
    heather ottawa, ON, Canada 11-08-05 Member Since 2005
    HELPFUL VOTES
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    "haven't blinked since"

    A collection of very interesting premises pronounced by Gladwell himself. His excellent reading of his work makes it a very convincing manuscript.

    0 of 4 people found this review helpful
  •  
    Jeff Richmond, KY, USA 10-02-08
    Jeff Richmond, KY, USA 10-02-08
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    "Blink...what?"

    Totally fascinating!

    1 of 11 people found this review helpful
  •  
    David San Francisco, CA, USA 04-24-05
    David San Francisco, CA, USA 04-24-05 Member Since 2004
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    "amazing"

    Great book. Totally interesting ideas and findings

    10 of 77 people found this review helpful
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