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Big Data: A Revolution That Will Transform How We Live, Work, and Think | [Viktor Mayer-Schöberger, Kenneth Cukier]

Big Data: A Revolution That Will Transform How We Live, Work, and Think

Oxford professor and author Viktor Mayer-Schönberger joins Economist data editor and commentator Kenneth Cukier to deliver insight into the hottest trend in technology. "Big data" makes it possible to instantly analyze and draw conclusions from vast stores of information, enabling revolutionary breakthroughs in business, health, politics, and education. But big data also raises troubling social and privacy concerns sure to be a major talking point in the years ahead.
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Publisher's Summary

Oxford professor and author Viktor Mayer-Schönberger joins Economist data editor and commentator Kenneth Cukier to deliver insight into the hottest trend in technology. "Big data" makes it possible to instantly analyze and draw conclusions from vast stores of information, enabling revolutionary breakthroughs in business, health, politics, and education. But big data also raises troubling social and privacy concerns sure to be a major talking point in the years ahead.

©2013 Viktor Mayer-Schöberger and Kenneth Cukier (P)2013 Recorded Books

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4.0 (353 )
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  •  
    CHESTER LAS VEGAS, NEVADA, United States 07-07-14
    CHESTER LAS VEGAS, NEVADA, United States 07-07-14 Member Since 2007

    Chet Yarbrough, an audio book addict, exercises two cocker spaniels twice a day with an Ipod in his pocket and earbuds in his ears. Hope these few reviews seduce the public into a similar obsession but walk safely and be aware of the unaware.

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    "BIG DATA"

    Eric Schmidt, the former CEO of Google, said, “You have to fight for your privacy or you lose it.” Mayer-Schőnberger and Cukier infer in their book, Big Data, that civilization’s privacy is already lost.

    Facts are slippery things. When aggregated, facts can distort individual truth. Profiling can destroy individual opportunity by forecasting probabilistic evil.

    The evil in business comes from white collar’ business criminals and hackers that capitalize on business data collection to victimize unwary customers. The economic consequence of business and white collar evil is to benefit the few at the expense of the many.

    On balance, Mayer-Schőnberger and Cukier believe Big Data will improve lives. They believe profiling can be regulated. They believe Big Data correlation is a practical way of changing public and private policies because life is probabilistic and correlation beats destiny, or any other unproven causal explanation for life.

    Invasion of privacy is a fact of life in the 21st century. Big Data has become a force of nature, a Pandora’s Box–opened; with consequences that cannot be foretold, only managed.

    0 of 0 people found this review helpful
  •  
    Niv Petach Tiqva, Israel 04-08-14
    Niv Petach Tiqva, Israel 04-08-14 Member Since 2011

    34 year old, married +2 wonderful kids. Like fantasy and self development: moral, humility, listening, relationship, kids education etc

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    "Exactly what a developer needs"
    What did you love best about Big Data?

    I'm a developer for 18 years now,
    If I have technical queries I would probably search for online example and find many.
    If I need to learn new concepts, I would usually sit with someone for an hour to learn the basics and carry on learning with examples.
    I usually listen to audiobooks to strengthen my soft skills like: listening, efficiency, motivation, leadership etc..
    I took this book only after an excellent recommendation by a college.
    I felt it very inspiring and it made a vivid connection between my day to day life and the outside world.
    The examples were non-trivial and I found the book very clear, well organized and slowly constructing nice arguments step by step.
    Everyone going to work every day wants to see meaning in his actions and this book definitely helped me clearing up the meaning in my work.
    Exactly what I needed.


    0 of 0 people found this review helpful
  •  
    Douglas Marques Brasília, Brazil 03-30-14
    Douglas Marques Brasília, Brazil 03-30-14 Member Since 2013
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    "Good introduction to Big Data"
    What made the experience of listening to Big Data the most enjoyable?

    The real examples of Big Data application are very interesting. More and more data is being collected on all levels of our daily lives, and the computational power to process it increases consistently. The possibilities in the future are beyond our imagination today.


    What was one of the most memorable moments of Big Data?

    The example of Google managing to foretell epidemics in almost real time based on search terms is awesome!


    Any additional comments?

    As computers get more and more powerful, we will be able to use Big Data techniques to do amazing things, even at personal level. Imagine a personal assistant (like a smartphone) that "knows" what you're doing and anticipates your next moves based on data about your life it collects, privately, in real time. For example, you're talking about a possible trip to your wife and it tells you the best dates based on price, possibility of being away from work or school, weather forecast, availability of someone to take care of your dog, estimated availability of money at the time of the trip, etc. All in real time and without explicitly asking. You just need to say "book it!" at the end.

    0 of 0 people found this review helpful
  •  
    Karen Connecticut, U.S. 03-06-14
    Karen Connecticut, U.S. 03-06-14 Member Since 2004
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    "Good intro to big data"

    Big Data by by Mayer-Schöberger and Cukier is a good introduction to how big data is/can be used, ethical considerations, accountability, and opportunities. Recommended as a business book to understand the significance and responsibilities inherent in big data collection/use, and useful to consumers to understand how big data impacts their lives.

    0 of 0 people found this review helpful
  •  
    Kalpana Edison, NJ, United States 02-10-14
    Kalpana Edison, NJ, United States 02-10-14 Member Since 2013
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    "The Big Data Buzz All explained"

    This book takes several aspects of Big Data and dissects each of them giving real life examples of how big data was used in creative ways. It pulls out examples from history, current companies and explains how the big data evolution is coming into all aspects of life. I would recommend this for anyone who is wondering what big data is all about and how it can be used in our day to day work life.

    This was my first listen of a non fiction book but I think given the content, I think it is worth while to invest in the paper version and/or kindle version so you can easily refer to sections of most interest again.

    0 of 0 people found this review helpful
  •  
    Edmund W. Cheung Playa Del Rey, CA USA 01-26-14
    Edmund W. Cheung Playa Del Rey, CA USA 01-26-14 Member Since 2001
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    "Decent & Interesting but Story Flow OFF."
    Where does Big Data rank among all the audiobooks you’ve listened to so far?

    I have been Audible member since 1998 with overt 600 audiobooks. This one ranks about 400 overall. Among non fiction and computer genres, it ranks probably 20 out of 75 that I have listened to.


    What other book might you compare Big Data to and why?

    Extracts parts from Power of Habit and Malcom Gladwell type boods


    What three words best describe Jonathan Hogan’s voice?

    Sonorous and clear but perhaps a bit dry


    If you were to make a film of this book, what would the tag line be?

    not really a movie type book


    Any additional comments?

    Overall good ideas and interesting, but the flow of the story is off. hard to settle into the story and the first chapter seems to be redundant. Some really interesting ideas but they are scattered throughout and are difficult to piece together. Probably would be better as short chapters or short stories by themselves. I am curious if they got an actor instead of a narrator to read the book if it would have flowed a little better or been more interesting.

    0 of 0 people found this review helpful
  •  
    James Richard Woodruff San Diego, CA United States 10-04-13
    James Richard Woodruff San Diego, CA United States 10-04-13 Member Since 2011

    prodicus

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    "Big Data Overview"
    Where does Big Data rank among all the audiobooks you’ve listened to so far?

    Quite good.


    What was one of the most memorable moments of Big Data?

    I found this book to be quite enjoyable and a great overview of the Big Data movement, though some sections toward the end got a bit preachy and moralistic.


    What didn’t you like about Jonathan Hogan’s performance?

    Why does this guy pronounce the word "rather" (and only that word) with some kind of an English accent? For some reason I found that supremely irritating.


    Was this a book you wanted to listen to all in one sitting?

    Not especially, but it's too long for that anyway.


    Any additional comments?

    Good stuff.

    0 of 0 people found this review helpful
  •  
    Kevin JUPITER, FL, United States 09-18-13
    Kevin JUPITER, FL, United States 09-18-13 Member Since 2012
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    "Valuable though a tad sensationalistic"
    Any additional comments?

    From Netflix to surveillance cameras, this is a worthwhile introduction to many of the human implications of living in a world of big data. The book is scholarly, and I learned a great deal. In their effort to reach a popular audience, the language is a little hyperbolic for my tastes, but this is a solid work nonetheless.

    0 of 0 people found this review helpful
  •  
    Sarah New York, NY, United States 08-28-13
    Sarah New York, NY, United States 08-28-13 Member Since 2010
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    "Decent Info, A Bit Tedious Though"
    What did you like best about Big Data? What did you like least?

    Big Data does a fairly good job pulling together modern and historical uses of big data to help understand the concept beyond its link to computers. However, there are now many books on this topic and this is the most lifeless that I have read.


    What was the most interesting aspect of this story? The least interesting?

    The historical, early uses of Big Data are the most intriguing part of the book, as they are uncommon in books on this topic. The writing, however, was monotone and a bit of a slog. Also, the author used the word "rather" to the point of extreme annoyance.


    Did Big Data inspire you to do anything?

    Recommend Signal and the Noise and Automate This instead.


    0 of 0 people found this review helpful
  •  
    William OWASSO, OK, United States 12-18-13
    William OWASSO, OK, United States 12-18-13 Member Since 2006
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    "Not much meat..."
    Would you try another book from Viktor Mayer-Schöberger and Kenneth Cukier and/or Jonathan Hogan?

    Nope


    What could Viktor Mayer-Schöberger and Kenneth Cukier have done to make this a more enjoyable book for you?

    Not repeat so much and have some real information rather than stating the obvious shallow conclusions over and over.


    What did you like about the performance? What did you dislike?

    Performance o.k. Hard to be good narrator of less than interesting material.


    You didn’t love this book... but did it have any redeeming qualities?

    Not really


    Any additional comments?

    No.

    1 of 3 people found this review helpful
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