Over the past decade, Malcolm Gladwell has become the most gifted and influential journalist in America. In The New Yorker, his writings are such must-reads that the magazine charges advertisers significantly more money for ads that run within his articles. With his number-one best sellers, The Tipping Point, Blink and Outliers, he has reached millions of readers. And now the very best and most famous of his New Yorker pieces are collected in a brilliant and provocative anthology.
Among the pieces: his investigation into why there are so many different kinds of mustard but only one kind of ketchup; a surprising assessment of what makes for a safer automobile; a look at how we hire when we can't tell who's right for the job; an examination of machine built to predict hit movies; the reasons why homelessness might be easier to solve than manage; his famous profile of inventor and entrepreneur Ron Popeil; a look at why employers love personality tests; a dissection of Ivy League admissions and who gets in; the saga of the quest to invent the perfect cookie; and a look at hair dye and the hidden history of postwar America.
For the millions of Malcolm Gladwell fans, this anthology is like a greatest hits compilation-a mix tape from America's alpha mind.
©2009 Malcolm Gladwell; (P)2009 Hachette
Nice glimpse into the mind of Gladwell not quite as powerful as his other books Tipping point , Outliers , blink but an excellent compilation of his work I never had the chance to hear/read when it was published in the new yorker.
I am the first to admit that the majority of Malcolm's work is "over my head", but that does not stop me from thoroughly enjoying all of his audio books. His use of language and his voice makes him my favorite author and narrator. And every topic makes me pause and think about what is being said. I hope that the future will bring more of his works to the Audible collection.
I enjoyed What the Dog Saw but found some of it to be painstaking, rather than enthralling or deeply interesting like his previous works. This one was more of a hard slog.
Typical Gladwell as he breaks down what might seem like the most mundane of subjects into fascinating detail. Subtle life lessons and business lessons abound in these stories. I like "Outliers" better because it seemed more neatly tied up but I highly recommend "What the Dog Saw".
Sentient Being, Planet Earth
An ear turner, several great short stories in one.Enjoyed every minute of it. Well worth the credit.
This was a hodgepodge of stories where the author seems more interested in getting his personal point of view across than informing the reader. If you are looking for an entertaining and informative book; keep looking
Provocative, inspiring, infuriating: it's all in here, in one way or the other, and the author's own narration is top notch. It's excellent both to think about and to use as cocktail party chatter.
Glass Artist / Insurance Agent I enjoy discovering the spiritual and psychological opinions of past and present times.
Some interesting insights.
A must read for Malcolm Gladwell fans and those who will be fans in the future. The collection of New Yorker articles are even more powerful now we see how events played out over time. While it's very likely they were selected for exactly that effect, it does not minimize just how insightful and powerful the original writing were when published. Entertaining and well worth your money. In this case I believe the audiobook is better than the physical book. Gladwell reads for himself and he is very good in that role. Kind of the total package of direct communication to the individual. Very personalized experience.
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