©2009 David Plouffe; (P)2009 Penguin
Plouffe's account of the history making Obama campaign is a great read. He goes in to great detail in explaining the strategy, the successes and the mistakes. I love the book itself. The narration, on the other hand, is a bit annoying. The narrator has a raspy voice that is difficult to listen to. He attempts to change his tone when speaking as Obama or as females in the narrative. This just doesn't cut it. But the content is enough to overcome the shortcomings of the reader.
I read Plouffe's book and Game Change by Heilemann and Halperin within a month of one another. And I enjoyed both fully. David Plouffe does a great job outlining the things the Obama camp did right throughout the push to the white house. Their strategy was simple and sound. Win Iowa and slug it out from there. He also talks briefly about he mis-steps, which are often more interesting and informative. Plouffe also does a good job of painting a portrait of our current president as a real person, although Game Change does provide a few extra Obama foibles that Plouffe politely leaves out. Ultimately, I found this book a great read for anyone who needs to change minds and win over constituents. The Obama campaign of 2008 has become a blueprint for future political endeavors in the areas of marketing, fundraising and touching the hearts of Americans. Well done.
You really have to get over how Erik reads the characters. Having a presidential voice is one thing, raising your voice an octave for all the females is pretty over-the-top.
Great when he's just reading.
This book gives us (political wonks) great insight into the strategies of their campaign.
It does at times get too technical but it doesn't take long before the the authors bring you back into their heads of winning this campaign.
Really enjoyed listening.
The minute the election was over I started looking for this book. It was obvious this campaign was forging a new path in national politics, and as a grassroots organizer I wanted to know all about it. I found Plouffe's detailed descriptions of strategies fascinating. I am most interested by the campaign's focus on the PROCESS by which things were done, and how successful this tactic was in general. Empowering local organizers and listening to "troops on the ground" is a key grassroots technique, and it is very difficult for professional organizers to yield that much power. The next time I teach community organizing this book will be part of the curriculum!
I read Game Change and am now reading Audacity to Win. I'm not getting a whole lot of new information so far, but it's interesting to hear it from the perspective of the Obama campaign. I DO NOT like the reader of this book. He speaks way too slowly, and I agree with the reviewer who commented on how he does female voices. Laughable!
Geez! Do these folk realize how full of themselves they are? After twenty minutes, I couldn't take any more superlatives and rhapsodizing about their historic ego trip.
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