©2004 National Cable Satellite Corporation
This is an overview of the Bush mass media advertising strategy in the 2004 election. The speaker is quite good and relates some interesting information about how the campaign was conducted. He also makes a few predictions about the future of advertising in political campaigns and the effect the Internet will have on this. One thing to point out is that this recording is from a live presentation where campaign ads were shown on video. Obviously you cannot see these commercials on this recording but this does not detract from the experience all that much.
family tree buff
Non-biased content. The author had an agenda and presented only one side. He makes one side out to be uninformed and the other out to be manipulative. I was hoping to learn about campaign strategy.
His one-sided views
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