Dr. David Kessler, the dynamic former FDA commissioner who reinvented the food label and tackled the tobacco industry, now reveals how the food industry has hijacked the brains of millions of Americans. The result? America's number-one public health issue.
Dr. Kessler cracks the code of overeating by explaining how our bodies and minds are changed when we consume foods that contain sugar, fat, and salt. Food manufacturers create products by manipulating these ingredients to stimulate our appetites, setting in motion a cycle of desire and consumption that ends with a nation of overeaters. The End of Overeating explains for the first time why it is exceptionally difficult to resist certain foods and why it's so easy to overindulge. Dr. Kessler met with top scientists, physicians, and food industry insiders.
The End of Overeatinguncovers the shocking facts about how we lost control over our eating habits - and how we can get it back. Dr. Kessler presents groundbreaking research, along with what is sure to be a controversial view inside the industry that continues to feed a nation of overeaters - from popular brand manufacturers to advertisers, chain restaurants, and fast-food franchises. For the millions of people struggling with weight as well as for those of us who simply don't understand why we can't seem to stop eating our favorite foods, Dr. Kessler's cutting-edge investigation offers new insights and helpful tools to help us find a solution. There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.
©2009 David A. Kessler, M.D.; (P)2009 Simon & Schuster, Inc.
Although not a diet book per se, without reading it, a person who wants to control his/her overeating (or just to make healthier choices) starts with a huge disadvantage. It explains how the food industry, grocery chains and restaurants work hard to make food a "fun" experience which leaves you wanting more and more. We used to feel better after eating a meal....now we feel worse - bloated and over-full. That's because food that is simply prepared with fresh natural ingredients is increasingly rare. Add the alarming fact that the constant advertising to children of "snack foods" fast foods and sugary cereals starts them on a road to life-long health and weight control problems. This book altered my perceptions when looking at a menu or going food shopping. Although I enjoy eating a good meal very much, I now try to make more simple and home cooked food, to avoid "prepared foods" and to read labels. Well worth listening to!
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I liked this book a lot but I won't know how good it really is until I try to put some of the tips in it to use. If it helps me lose just a little weight, it will be worth it!
The author really could do a lot to make it more relevant to everyone. Instead of putting application at the end, he should have a bit of it at the end of each chapter.
Thought it would be a boring repeat of Omnivores Dilemma, but there is even more to our food industry that we must face. This is much better documented by a very knowledgeable scientist. (I'm glad the FDA just took a stand on regular antibiotics in feedlots, but the compromise taken is expected to initially raise antibiotic use based on European experience.)
Due to the title of this book, my expectation was that I would get a better solution to the problem than what was offered in this book. I gave it two stars rather than one because a small portion of the book had some interesting info. But, if you are looking for a difinitive solution, look elsewhere!!
This book is worth the read, or listen as the case may be. The information is enlightening and makes sense once you hear it. The challenge is to make the appropriate changes once you have the information. Five stars is probably over rating this, but just slightly. I want people to know it is worthwhile.
This was a good read. Took a while to get to the point, but had a great message in the end on what causes us to overeat and how to minimize the behavior.
Loved it!!! It wasn't just about overeating, it's so informative about the food we eat, where it comes from, and how our minds work when we think about food. I will never think about food the same way.
I learn better by listening than reading. This book provided a lot of evidence and information that I don't think I would have been patient enough to read. Having someone read it to me was perfect. And in audio form, it is useful to be able to replay some of the suggestions for breaking bad habits and creating good ones. Important information about how we are being manipulated by food companies was presented -- and good coaching was provided on how to fight back.
What I liked about this non-fiction work was that the case was convincingly made about how and why we eat addictive foods that are layered with sugar, fat and salt -- and then strategies were presented as to how to we can arm ourselves against those luring messages.
As a book of non-fiction, there was only a narrator.
This book made me think about how we as a society overindulge, how I succumb, and encouraged the reader to rethink our behaviors and initiate change to more healthful behaviors. It made me angry at companies for exploiting us -- and angry at myself and society for being such ignorant and willing victims.
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