When Fish Fly offers Yokoyama's cohesive strategy for achieving world-famous results for owners, managers, and front-line workers alike. Once you understand the generative principles behind the World Famous Pike Place Fish Market, you too can develop a culture that leads to excellent employee morale and legendary customer service.
©2004 John Yokoyama and Joseph Michelli, Ph.D.; (P)2004 Random House, Inc. Random House Audio, a division of Random House, Inc.
"You can energize your employees and delight your customers by modeling your business on the...ideas from [this fish market]." (Author Ken Blanchard)
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