eBay invented a new industry, creating an exciting, original paradigm for digital commerce. This book taps into the dynamics and strategies that have made eBay one of the most profitable e-commerce companies in business today and reveals how eBay customers have prospered and profited from the site.
©2000 Upside Magazine; (P)2001 Penton Overseas Inc.
"This is a solid, clear rendition of how eBay operates." (AudioFile)
I enjoyed the book, which covers the flashy issues of eBay. However it lacks in any detail information on how the business was started or run: how they partnered with paypal, dealing with internation laws, loans, initial business plan and structure, transition to going public, etc. I suppose that information is a little more boring and hard to find...
Very enjoyable and interesting.I would highly recommend to all ebay buyers and sellers.
10 out of 10
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