"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work."
So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.
The founder of three multimillion-dollar companies, including Obsidian Launch, a company that partners with first-time entrepreneurs to grow their concepts into industry leaders, Mike Michalowicz knows what it really takes to spin your great idea into pure gold.
Whether you're just starting out or have been at this for years, Mike's "get real" approach to business is a much-needed, swift kick in the pants. In this book, you'll discover:
©2008 Mike Michalowicz (P)2013 Mike Michalowicz
Chock-full of useful information, while being not in the least bit dry.
play-by-play narration of a public restroom 3-sheets dilemma.
energy, enthusiasm, and clearly in the author's voice because he self-narrated :-P
I laughed early, I laughed often, and I laughed hard.
TPE is the "how to start a lean business" book. The Pumpkin Plan (also by Mike Michalowicz and also on Audible) is the "how to grow beyond your plateau" book. Both are irreverent and full of great ideas.
This is the first book in Mike's series of books and having listened to them in reverse order, the insights Mike provides in later books with regards to the context in which this book played out help put it into perspective.
A great performance with a good story but I would encourage everyone to read Mike's other books first.
Ironically, I read this book last of all 3 of Mike's books. Still loved it. I am have had a company for almost 2 years and though much of the book still applies to me, I only wish I read it 2 years ago. I love that Mike brings it as he is, like it or not!
Mike! As a young business owner I felt the chill in my spine and fire in my stomach when Mike mentioned he started at 24 years old; I am 24 now.
Having read all 3 of Mike's books I can honestly say they speak for themselves. Even if you don't like the accents and cheesy humor, you will eventually! If I ever have the pleasure of meeting Mike Michalowicz someday I only hope to buy him a beer! Cheers, Mike!
The first half of the book gave a lot of good information and exercises. His presentation styles was highly energetic and definitely got wheels turning in my mind.
Yeah, so I was the one who bought the book and I knew what I was getting (I guess), but I just don't see the point in making your entire book full of feces allegories. He begins the book talking about sitting on the toilet trying to wipe yourself and ends the book about about the inventor of flushable toilets. I dunno...maybe I'm just a little sensitive, but I really don't find the humor in bodily functions....especially in a business setting. I would've ranked higher had it not been for this.
Author could have put all the useful knowledge in this book in 3-4 pages, skip it.
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