Audie Award Nominee, Business and Educational, 2013
Getting an MBA is an expensive choice - one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping business school altogether....
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume.
The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
True leaders aren't made by business schools - they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.
©2010, 2012 Worldly Wisdom Ventures LLC (P)2012 Worldly Wisdom Ventures LLC
I'm a consultant that specialises in sales transformation in business to business corporations.
Minuses - 1) The author starts off with an attack on MBAs and a justification for the book. That is not necessary and doesn't resonate well. I very nearly gave up on it for that reason, so skip the first chapter. 2) This is not anything like an MBA, which is fairly obvious, but I think the title is unnecessarily misleading and should be changed to 'Shortcut to an MBA' or something like that.
Pluses -1) The author has done an enormous amount of good research. 2) He covers a large amount of ground 3) He has some good insights on the topics he covers 4) The author narrates and it comes across really well. 5) There are ongoing online resources.
Overall a good purchase - I bought it on audio and kindle
I bought this for my daughter, but I decided to listen to it and I was suddenly flooded with business ideas!! I'm 53 years old and I am now on the cusp of some great ideas!! Excellent "read"
For me, it was the author's prologue on how he got to this point in his own journey. It was inspiring.
Sounded a bit robotic, but nonetheless, a good narrator.
It's 13 hours, so I could not. Plus it's something you need to listen to and then digest.
This information is rich; it's valuable. The most important component to any MBA is the student. How hungry are they? You can have all the Harvard and Yale MBAs you want, but unless the individual is proactive,....
If you're expecting this to be a substitute for an MBA course, you'll be disappointed, and rightly so. If, however, you are looking for an excellent summary of a great deal of critical business, psychology and marketing concepts, that any aspiring entrepreneur or successful business owner should know, then this is the audiobook to get your hands on.
It's 13 hours, but i'll still be giving it another listen in a few months or so, a testament to it's quality. Highly recommended.
This audio book is packed with plenty of useful information on critical business concepts. Additionally, Josh provides a wealth of references that can be used to further investigate a particular concept in more details. Great resource for anyone who runs a small business or is seeking to understand the fundamentals of running a business.
Yes. Plenty of relevant material to educate the business owner (and there staff) with no formal business education.
Very well arranged progression of topics and concepts.
Only reason I gave it a 4 star was the completely unnecessary and relevant beginning which goes on much much much too long about how useless a regular MBA is. Skip this, it adds nothing to the content.
The real meat of the book is excellent. I will be buying the hard copy for visual reference to accompany the audiobook.
Would make and excellent base for the developing staff basic business training.
Chapter 1 first 10 Min, Amazing
After the Intro is done and dusted, WOW amazing wealth of knowledge.
Must Listen. I really Enjoyed it.
Skip the Intro! It is an hour of moaning about MBA programs.
I recommend this book for it's functional information.
I would hesitate to try another book by Josh Kaufman, unless it had a different narrator.
Unfortunately, his clipped voice and unusual pronunciation made it difficult to concentrate on the otherwise interesting subject matter.
Listening to this book is a personal battle between loving the content and trying to tune out the talker.
I probably should have gone old-school and bought the printed version, or at least the ebook.
It's rare that I listen to audio book and then run out and buy the dead-tree edition. But I will with this one. This is a reference book that should be on the desk of every entrepreneur or business owner. In clear, simple terms, devoid of buzz words Kaufman lays out everything you need to know about business. It truly is an MBA-lite.
However, as a reference book, it's really not a great listen on your daily commute. Think dictionary-on-tape. Maybe that's a little harsh, but it's not exactly a pot boiler that makes you miss your exit.
My only other complaint is the narration. Ever since listening to William Gibson read "Neuromancer," I've avoided books read by the author, but I decided to make an exception in this case. That was a mistake. Kaufman is no Frank Muller or Scott Brick.
Fantastic content and very useful. I'll be referring to this title again and again.
I purchased this book as a refresher to the MBA I recieved 5 years ago from a local college. I found the subject matter very superficial and generic. The author did not appear to have a strong background in business. Few real word examples other than his experience in marketing at Proctor and Gamble or non-business examples were used to make a point.
The content in this book may be beneficial to a recent college graduate looking for a basic synopsis of general business principles or an entry level business major trying to improve oppurtunities in the workplace.
I really got a lot of good practical stuff out of the first part of the book. That part of the book seemed relevant to daily business practice... then most of the rest of the book had good information, but it was about human behavior and behavioral science... this was good info, but not what I wanted the book for. It almost seems like he should have done a separate but related book to cover all that. All of the scientific experiments and results mentioned were interesting, but it was way too much information for what the book implies. However, too much is better than not enough in this case and I would use a credit & recommend to a friend just because of the practical value of the first few hours alone. Hope this helps someone.
Probably the worst audiobook I've ever heard.
I thought this was going to be an interesting book - giving an overview of the topics covered in an MBA from a layman's point of view, with references to further reading materials. Instead, it was a 13 hour advert for some guy's blog.
The first hour of the audiobook is setting the scene, with a variety of weak arguments about why an MBA is a waste of time and money, but giving absolutely no evidence that the Author's approach (of just reading lots of books without going to school) isn't also a waste of time and slightly less money.
When he finally gets to the actual topic at hand, the material is covered at a very high level, and is mostly just a list of bullet points to think about. This would probably be slightly less useless in printed format than in audio form. Each brief chapter recommends further reading, and badgers you to go visit the author's blog.
I would recommend anyone interested in this book to just skip the audiobook, go straight to the guy's website and look at his reading list. That will give you a good list of books that are more useful than this one.
I would also caution that this is more of a self-help book than a business book. Many of the books that he recommends for further reading are also more about "motivation", than actually learning about business.
"The best audible book in my collection so far"
Well I finished it yesterday afternoon and started it again from the beginning. There are so many great ideas to absorb it's is impossible to grasp in one sitting. As someone who is looking to sell a service it is just a minefield of great ideas. Simple things like 'focus on solutions not on the problems'. Simple and effective, but don't let my analagy put you off, there are pearls of wisdom every 30 seconds to 13 hours and glued together in an interesting way too. Can't rate highly enough, well done Josh.
"Simple, Smart and Forward Thinking"
Insightful and enjoyable read. A simple, smart, forward thinking business book. A must read for everyone.
"Definitely worth a read"
Was skeptical about this book because of other reviews. But I found it very helpful. It gives a clear introduction to a variety of areas and provides recommendations for further reading
"A real resource worth listening to"
I liked it's clear structure, which had impact and purpose. Lots of example stories and case studies also make this a book worth getting.
The ongoing analysis and criticism of top flight MBA business schools. The message is clear: if you've got a spare $100k+ to buy entry to an exclusive members club, then these top schools are for you - but don't be under any illusion that you'll learn anything different than any other of the good MBA schools out there. Save your money and learn about the topics explored in MBAs yourself - you'll save yourself a lot of money, which you could put towards your business venture.
It reaffirmed what I'd suspected - and potentially saved me a £££s of money in fees.
One of the few business books worth reading, given that it provides practical and common sense advice, but in a crystalised / useful form.
"Better than expected"
The previous review put me off purchasing this, but I had seen the book and decided to give it a go.
I was glad I did - I found the information very easy to understand and useful: it has helped me to see where I am going right in my two businesses as well as spot where I am going wrong. It is thought provoking and has helped me think about things - for this reason it has been a worthwhile purchase.
The author does mention his website - but not too often and I did not find it particularly self-promoting or distracting. It is certainly far better than many of the charlatans that write books to promote the author's own websites, seminars and tapes.
This book has substance and is enjoyable to listen to.
Boring, lack of innovative ideas, first chapter is just of criticism of MBA, highly disappointed
"Should be compulsory reading"
a well crafted, well structured, easily accessible reference. A great find and resource. I will return to it often.
"great views of the business world open and honest"
opinions made for an excellent read. makes you really think about what you want to do also.
Really useful book. But also excellent sections in self improvement / self management - those sections would make a really useful guide for anyone not just business people! I will be buying a hard copy for a second read and note making! (But this is not necessary as it is for some books - the text doesn't constantly refer to diagrams like some books do!!)
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