Life is not exactly a bed of roses for most innovation leaders and intrapreneursthose assertive, innovative, corporate risk-takers who passionately turn ideas into profitable products. They take on corporate sacred cows and face down challenges that would cause less driven and less talented people to quickly throw their hands down in defeat. They struggle daily to unleash entrepreneurial thinking while dealing with an army of people fiercely dedicated to maintaining the status quo.
The question for business leaders is simple: How can innovation leaders and intrapreneurs freely operate in a corporation that wants to keep things the way they are? The answer is also simple: Listen to The Open Innovation Revolution.
This practical guide reveals that, without the right people to drive innovation processes, your odds of success shrink dramatically. And as open innovation becomes the norm, developing the right people skills, networking, communicating with stakeholders, building your personal brand and the ability to sell ideasis essential for your innovation leaders and intrapreneurs.
Starting with a foreword from world-changing innovator and bestselling author Guy Kawasaki, The Open Innovation Revolution looks closely at:
Written by innovation thought leader Stefan Lindegaard, The Open Innovation Revolution helps you know if open innovation is right for your organization, and then shows you how to prepare those within your organization to make the leap into the challenging, new world of open innovation.
©2010 Stefan Lindegaard (P)2012 Audible, Inc.
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