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The Maverick Selling Method: Simplifying the Complex Sale | [Brian Burns]

The Maverick Selling Method: Simplifying the Complex Sale

The Maverick Method is a powerful and unique selling method that provides the complete picture of how complex sales work. The Method has been researched, developed and practiced over a 20-year period. We have studied and modeled over one hundred of the most successful salespeople. Unlike other selling methods, the Maverick Method has been proven by salespeople on the frontlines of the most difficult selling environments imaginable.
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Publisher's Summary

The Maverick Method is a powerful and unique selling method that provides the complete picture of how complex sales work. The Method has been researched, developed and practiced over a 20-year period. We have studied and modeled over one hundred of the most successful salespeople. Unlike other selling methods, the Maverick Method has been proven by salespeople on the frontlines of the most difficult selling environments imaginable. The Mavericks that we have modeled have been able to create new markets, dominate their market segments, and marginalize their competitors.

©2009 Brian Burns; (P)2009 Spoken Books Publishing

What Members Say

Average Customer Rating

4.1 (431 )
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4.2 (174 )
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  •  
    01-26-11
    01-26-11 Member Since 2008
    HELPFUL VOTES
    27
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    35
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    Overall
    "Did not live up to hype"

    I cannot believe these other reviews. If you are 15 and never read a sales book, you are forgiven into think this is a great book. It retitles great sales people and/or sales people who think outside the box as Mavericks, Well yes? but so what?

    1 of 6 people found this review helpful
  •  
    Matt Dartmouth, Nova Scotia, Canada 12-17-10
    Matt Dartmouth, Nova Scotia, Canada 12-17-10
    HELPFUL VOTES
    36
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    Overall
    "Couldn't get through the whole thing"

    This book lacked any real design. It seemed like it was simply one comment after another about what not to do. Recommend you pass on this one.

    1 of 6 people found this review helpful
  •  
    TED MOUNTAIN VIEW, CA, United States 11-01-10
    TED MOUNTAIN VIEW, CA, United States 11-01-10
    HELPFUL VOTES
    1
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    3
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    "A 1 rating cause there's no '0' options"

    Simplistic, just worthless really. I used to read these 'sales motivatin how/to' books then quit for many years but since I'm in sales and biz is tough I thought this might be a good experience. Wrong. Nothing against the author but this is nothing but generic advice you can find anywhere and in a lot more entertaining format I'm sure. It's just awful, I'd go into detail but there's not enough meat in this book to chew up. You were warned.

    1 of 6 people found this review helpful
  •  
    Richard Danville, VA, United States 08-22-10
    Richard Danville, VA, United States 08-22-10 Member Since 2008
    HELPFUL VOTES
    8
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    12
    3
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    "Waste of time unless you have no idea on selling"

    This is a useless book as it is filled with pure fluff. Little to no useful info. Total waste of time. Best audio on selling is chet holmes ultimate sales machine. Normally not this negative but this book adds no value. All common sense points.

    1 of 6 people found this review helpful
  •  
    Ivars PerthAustralia 06-14-10
    Ivars PerthAustralia 06-14-10 Member Since 2007
    HELPFUL VOTES
    1
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    3
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    "This is not Top Gun"

    This is my first review after listening to some 40 business audio books many of which I have listen to a number of times. I really like the classics.
    This one just didn't do it for me.
    Maybe I'm on a different wavelength ....

    1 of 6 people found this review helpful
  •  
    Prathima LAWRENCEBURG, KY, United States 08-25-10
    Prathima LAWRENCEBURG, KY, United States 08-25-10
    ratings
    REVIEWS
    3
    1
    Overall
    "Bought this by mistake"

    I bought this by mistake as I had it in my cart instead of wishlist to sample. For those you are in sales or wanting to be in sales, it might be of help. The tone is dry and textbook like which doesn't work for me.

    0 of 3 people found this review helpful
  •  
    Michael Glen Allen, VA, USA 06-21-10
    Michael Glen Allen, VA, USA 06-21-10 Member Since 2010
    ratings
    REVIEWS
    1
    1
    Overall
    "Didn't find it enlightening"

    Little useful information, poor examples

    0 of 3 people found this review helpful
  •  
    Dorie Clark Somerville, MA 01-18-10
    Dorie Clark Somerville, MA 01-18-10 Member Since 2007
    HELPFUL VOTES
    4
    ratings
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    "Boring and Unhelpful"

    This audiobook contained little to no specific sales information. For anyone who's a regular reader of business books, there will be nothing new. I literally couldn't bear to finish this because I found it so trite.

    1 of 11 people found this review helpful
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