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The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative, Revised and Updated | [Stephen Denning]

The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative, Revised and Updated

This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.
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Publisher's Summary

How leaders can use the right story at the right time to inspire change and action.

This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.

Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ. This book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change. Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Download the accompanying reference guide.

©2011 John Wiley & Sons, Inc (P)2012 Audible, Inc.

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  • Mark
    Glastonbury, United Kingdom
    6/4/14
    Overall
    Performance
    Story
    "The book is so dull I can't bear to finish it :-("

    Some good general advice but the format it so convoluted that now half way through the book, I seem to have unlearned half of it through boredom and confusion. It is so dry. I bought the book because the person who read it sounded a bit like Sir Ken Robinson and I love his delivery. And while Graeme Malcolm modulates, it is just feelingless, like he is not really connected with the material he is reading? Yesterday, I noticed I have over 5 hours left to listen to, so I actually started a new book. I expect I will give up and get a refund so I can learn how to story tell from someone else. They are a few good solid arguments but perhaps if the author thought about how to convey the information, rather than trying to prove how clever he is, it might be a more dynamic and interesting read.

    0 of 0 people found this review helpful
  • Mary
    Bath, United Kingdom
    6/12/13
    Overall
    Performance
    Story
    "Not bad, a little dry, sometimes smug."

    Good principle, well written and well read; but despite the subject, this is definitely a condescending and prescriptive 'how to' manual rather than an inspiration.



    0 of 0 people found this review helpful
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