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The Halo Effect: ...and the 8 Other Business Delusions That Deceive Managers | [Phil Rosenzweig]

The Halo Effect: ...and the 8 Other Business Delusions That Deceive Managers

Much of our business thinking is shaped by delusions that distort our understanding of the real reasons for a company's performance. The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude the opposite. In fact, little may have changed.
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Publisher's Summary

Much of our business thinking is shaped by delusions that distort our understanding of the real reasons for a company's performance. The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude that the strategy was wrong, the leader became arrogant, the people were complacent, and the culture was stagnant.

In fact, little may have changed -- company performance creates a Halo that shapes the way we perceive strategy, leadership, people, culture, and more. The Halo Effect unmasks these delusions and replaces mistaken thinking with a sharper understanding of what drives business success and failure. Drawing on examples from leading companies - and mercifully free of business jargon - The Halo Effect is for those thinking managers who want to separate fact from fiction in the business world.

©2007 Phil Rosenzweig. All rights reserved.; (P)2009 BBC Audiobooks America

What the Critics Say

"Phil Rosenzweig has done us all a great service by speaking the unspeakable. His iconoclastic analysis is a very welcome antidote to the kind of superficial, formulaic, and dumbed-down matter that seems to be the current stock in trade of many popular business books. It's the right book at the right time." (John R. Kimberly, Henry Bower Professor of Entrepreneurial Studies, The Wharton School, University of Pennsylvania)
"Business books all too rarely combine real-world savvy with scientific rigor. Rosenzweig's book is an outstanding exception - it's a superb work and long overdue." (Philip E. Tetlock, Lorraine Tyson Mitchell II Chair in Leadership and Communication, Haas School of Business, University of California, Berkeley)

What Members Say

Average Customer Rating

3.9 (53 )
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3.8 (32 )
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  •  
    michael Hanover, MD, United States 01-03-10
    michael Hanover, MD, United States 01-03-10 Member Since 2005
    HELPFUL VOTES
    104
    ratings
    REVIEWS
    252
    41
    FOLLOWERS
    FOLLOWING
    5
    0
    Overall
    "slow start"

    First four chapters seemed like filler but after listening to the rest of the book, the author was just over emphasizing a point. The book gets progressively better.

    1 of 1 people found this review helpful
  •  
    Chris Reich Northern, CA 12-11-12
    Chris Reich Northern, CA 12-11-12 Member Since 2005

    Business Physicist and Astronomer

    HELPFUL VOTES
    669
    ratings
    REVIEWS
    292
    128
    FOLLOWERS
    FOLLOWING
    135
    0
    Overall
    Performance
    Story
    "Nothing New"
    Would you try another book from Phil Rosenzweig and/or Jim Manchester?

    Maybe.


    Would you ever listen to anything by Phil Rosenzweig again?

    Nope


    What didn’t you like about Jim Manchester’s performance?

    The narration was fine.


    You didn’t love this book... but did it have any redeeming qualities?

    I didn't find anything even interesting in this book.


    Any additional comments?

    I read a lot so this probably was simply redundant for me. You might like it.

    1 of 2 people found this review helpful
  •  
    Ninos Skokie, IL, United States 07-31-13
    Ninos Skokie, IL, United States 07-31-13 Member Since 2009
    ratings
    REVIEWS
    27
    15
    Overall
    Performance
    Story
    "I love the book!!!"

    You should read it! You have to read it! You must read it!...You will remain (bleep) if you don't read it!

    0 of 1 people found this review helpful
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