To achieve unimaginable business success and financial wealth-to reach the upper echelons of entrepreneurs, where you'll find Mark Zuckerberg of Facebook, Sara Blakely of Spanx, Mark Pincus of Zynga, Kevin Plank of Under Armour, and many others-you have to change the way you think. In other words, you must develop the Entrepreneur Mind, a way of thinking that comes from learning the vital lessons of the best entrepreneurs.
In a praiseworthy effort to distill some of the most important lessons of entrepreneurship, Kevin D. Johnson, president of multimillion-dollar company Johnson Media Inc. and a serial entrepreneur for several years, shares the essential beliefs, characteristics, and habits of elite entrepreneurs. Through the conviction of his own personal experiences, which include a life-changing visit to Harvard Business School, and the compelling stories of modern-day business tycoons, Johnson transforms an oftentimes complex topic into a lucid and accessible one.
In this riveting book written for new and veteran entrepreneurs, Johnson identifies one hundred key lessons that every entrepreneur must learn in seven areas: Strategy, Education, People, Finance, Marketing and Sales, Leadership, and Motivation. Lessons include how to think big, who makes the best business partners, what captivates investors, when to abandon a business idea, where to avoid opening a business bank account, and why too much formal education can hinder your entrepreneurial growth.
Smart and insightful, The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs is the ultimate primer on how to think like an entrepreneur.
©2013 Johnson Media Inc. (P)2014 Johnson Media Inc.
Good information and insparation!!! Really enjoyed the dot point style. Many points I have said to friends and business parter "This is something cool from the book I am listening to"
Ana L M. Hernandez
In a simple and friendly approach, I fell like I was having a conversation or mentoring session with the author, all lessons are interesting and motivating. This books covers from top to bottom many of the questions we find when starting our companies, and great solutions to them! Great buy!
The narrator is awsome and really paints a picture and emotion. the book itself was amazing and I would recommend this to anyone pursuing Entrepeneurship. I listened to this on my way to work and traveling home or to clients, it really gets you going to push harder.
A young person talking about himself all the time, as he had unveiled all the secrets of being an entrepreneur, despite the fact he has little more than 10 years of experience.
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