And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.
According to best-selling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly while staying focused and motivated when it really counts.
Winners quit fast, quit often, and quit without guilt: until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can become number one in your niche, you'll get more than your fair share of profits, glory, and long-term security.
Losers, on the other hand, fall into two basic traps. Either they fail to stick out the Dip - they get to the moment of truth and then give up - or they never even find the right Dip to conquer.
Whether you're a graphic designer, a sales rep, an athlete, or an aspiring CEO, this fun little book will help you figure out if you're in a Dip that's worthy of your time, effort, and talents. If you are, The Dip will inspire you to hang tough. If not, it will help you find the courage to quit so you can be number one at something else.
Seth Godin doesn't claim to have all the answers. But he will teach you how to ask the right questions.
©2007 Seth Godin; (P)2007 Audible, Inc.
Anyone struggling with life, jobs, or success needs this book.
Take an hour and a half and change your life. You owe it to yourself.
Philly born & bred, Pitt, Drexel U & Cambridge educated, Cali Livin'... Learning & Development Professional, Weekend Warrior & Coach
Good read that helped me do the right thing and do it strategically. Has my recommendation for a future read.
Dips vs cul-de-sac: which road are you on. Where is your road leading. When to quit.
Great examples in this book and food for thought.
Easy listen/read. Listened twice in a row.
I love how Seth can make a point. This is such a simple subject and he lays out a very simple concept that most of us would agree with. However very few actually apply this to their lots well. By digging in with him through this book you will be challenged and pushed to move forward into your destiny.
I have read every Seth Godin book ever written, supported his kickstarter and stalked his blog for years and I am here to tell you that this book is the best title of the bunch (followed closely by fan favorite Purple Cow). The ideas are great and help you to see that there is no shame in quitting, that the only true problem is with failing.
For me it was definitely the information about how medical schools put up barriers that weed out all the mediocre doctor wanna-bes so that the profession can maintain its high standards and prestige.
I would call it, Listen To The Bald Guy, He Knows What He Is Talking About!
I read this originally and have listened to it on audiobook a number of times. Having Seth himself read it definitely adds to the experience and unlike some other authors, he stays really true to the book in his narration if going off script bothers you.
compelling, inspiring, simple
The story about the doctor who decided to switch career paths.
His passion and guts. I'm working on trying to achieve that level of eloquence.
The ability to do recognize the dip as such and make bold moves accordingly.
Your insights may have well changed my outlook on the need to follow my ideals. Thanks Godin!
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