We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access .
The Dip Audiobook
The Dip
Written by: 
Seth Godin
Narrated by: 
Seth Godin
The Dip Audiobook

The Dip

Regular Price:$7.95
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Publisher's Summary

Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point: really hard, and not much fun at all.

And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.

According to best-selling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly while staying focused and motivated when it really counts.

Winners quit fast, quit often, and quit without guilt: until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can become number one in your niche, you'll get more than your fair share of profits, glory, and long-term security.

Losers, on the other hand, fall into two basic traps. Either they fail to stick out the Dip - they get to the moment of truth and then give up - or they never even find the right Dip to conquer.

Whether you're a graphic designer, a sales rep, an athlete, or an aspiring CEO, this fun little book will help you figure out if you're in a Dip that's worthy of your time, effort, and talents. If you are, The Dip will inspire you to hang tough. If not, it will help you find the courage to quit so you can be number one at something else.

Seth Godin doesn't claim to have all the answers. But he will teach you how to ask the right questions.

©2007 Seth Godin; (P)2007 Audible, Inc.

What Members Say

Average Customer Rating

4.2 (1577 )
5 star
 (762)
4 star
 (456)
3 star
 (260)
2 star
 (64)
1 star
 (35)
Overall
4.2 (1046 )
5 star
 (552)
4 star
 (276)
3 star
 (157)
2 star
 (39)
1 star
 (22)
Story
4.4 (1044 )
5 star
 (619)
4 star
 (250)
3 star
 (136)
2 star
 (30)
1 star
 (9)
Performance
Sort by:
  •  
    christopher mead 07-18-16 Member Since 2015
    ratings
    REVIEWS
    2
    2
    Overall
    Performance
    Story
    "Common sense..."

    The Book wasn't horrible by any means. I was expecting a little more from it though. The whole book can be summed up in a few sentences.

    Sometime it's better to quit when you know it's not going to work. But other time when it just takes hard work and perseverance sick through the slump till you make it on the other side.

    That's the book. Wish I didn't get the book and someone just told me about it instead of listening to it.

    If you don't have common sense enough to to know the difference between when to keep going and when to quit this book isn't going to help you.

    0 of 0 people found this review helpful
  •  
    Juan 07-08-16
    Juan 07-08-16 Member Since 2015
    ratings
    REVIEWS
    7
    1
    Overall
    Performance
    Story
    "life changing advice!"

    Dear review reader, the only thing I regret is not having gotten this book sooner when i first found out about it years ago.
    i stronly recommend that you just buy it my friend, don't hesitate, worst case scenario you return it ( i doubt it that you will)

    0 of 0 people found this review helpful
  •  
    Kevin Henderson 07-01-16 Member Since 2015
    ratings
    REVIEWS
    7
    6
    Overall
    Performance
    Story
    "Short and sweet"

    Love it. Great food for thought and the shortness of this easy listen was refreshing

    0 of 0 people found this review helpful
  •  
    Linda 06-30-16
    Linda 06-30-16
    HELPFUL VOTES
    3
    ratings
    REVIEWS
    55
    8
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Meh"

    After listening to books like Grit and Presence, I was expecting something more meaty. This was just a guy talking about what he thinks. Nothing to back up his claims. His examples were so brief they were not very helpful.

    0 of 0 people found this review helpful
  •  
    Amazon Customer 06-26-16 Member Since 2016

    Just an average woman looking to better herself in order to help transform the lives of others.

    HELPFUL VOTES
    0
    ratings
    REVIEWS
    3
    3
    FOLLOWERS
    FOLLOWING
    0
    4
    Overall
    Performance
    Story
    "Gives a new take on success...simple concept"

    Great book! This book is for those who are struggling and not sure if what they are doing is worth it. Discusses the concept of quitting in practical terms and teaches on when to quit and when to keep going.

    I learned that the key to success is to be the best and not quiters. H
    Those who quit can only average

    0 of 0 people found this review helpful
  •  
    Pat 06-23-16
    Pat 06-23-16 Member Since 2015
    HELPFUL VOTES
    1
    ratings
    REVIEWS
    14
    4
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "A Must Listen!"

    This short book presents life's challenges from a unique and noteworthy perspective. To quit or not to quit, that is the question...and Seth's answer is right on target!

    0 of 0 people found this review helpful
  •  
    IronSerpent 06-22-16
    IronSerpent 06-22-16 Member Since 2015
    HELPFUL VOTES
    1
    ratings
    REVIEWS
    5
    4
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "quick and to the point"

    this book may be short but it drives home the point on when faced with a difficult decision if you should stay the course or if you should give up and focus on bigger better tasks.

    0 of 0 people found this review helpful
  •  
    Rod Rothwell 06-22-16 Member Since 2016
    ratings
    REVIEWS
    1
    1
    Overall
    Performance
    Story
    "What I needed"

    I'm a person who wants to be an author - so yeah middle of the dip - cheers Seth

    0 of 0 people found this review helpful
  •  
    Roberto Machorro 06-19-16 Member Since 2015
    ratings
    REVIEWS
    3
    3
    Overall
    Performance
    Story
    "Seth Godin at his best!"

    This is one of those books that I will recommend to family, friends and colleagues. It changed my way of prioritizing tasks and projects, I could almost hear and feel my brain gears as I was listening to it!

    Seth's reading is nothing spectacular, but it is engaging and friendly.

    0 of 0 people found this review helpful
  •  
    Sean Chandler 06-18-16 Member Since 2015
    HELPFUL VOTES
    1
    ratings
    REVIEWS
    11
    5
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "A Motivational Speech in Book Form"

    While I enjoyed the book it felt far more like a motivational speech than a helpful book. You can summarize the book with, "quit doing so many things which you're mediocre at and persevere at the thing you're best at." I agree with that sentiment, but the hard question is discerning what you should quit and what you should persevere through. In a book this short, it gives little practical advice on how to do this.

    So it motivates you but doesn't equip you.

    0 of 0 people found this review helpful
Sort by:
  • Stephanie Scales
    4/12/15
    Overall
    "Quit or not to quit?"

    Good book for those with many ideas and when to let go of some or whether to pursue ahead.

    0 of 0 people found this review helpful
  • Daniel
    Saffron Walden, United Kingdom
    11/15/13
    Overall
    Performance
    Story
    "Good message but very poor value for money"
    Would you say that listening to this book was time well-spent? Why or why not?

    Yes, it was a message that made me think put forward in a very concise way.


    What did you like best about this story?

    Seth has one idea and instead of string it out into a long book with loads of repetition he just explains it in a clear way and that is good.


    Do you think The Dip needs a follow-up book? Why or why not?

    The audio book just ends suddenly. It felt that there was more to say


    Any additional comments?

    This book is very poor value for money. It essentially feels like two chapters from a normal book taken to make into a short (1:45) audio book. Considering normal books of this type tend to be 5-7 hours. For one credit I could even have had something like Don Quixote at 36 hours so it is very poor value for money. I listened to it in two drives to work normally I would expect something to last me a week or two.

    0 of 1 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank you.

Your report has been received. It will be reviewed by Audible and we will take appropriate action.