• The Copywriting Laws

  • 50 Tips & Strategies to Successful Copywriting
  • By: George Lucas
  • Narrated by: Christopher Wyles
  • Length: 1 hr and 24 mins
  • 2.9 out of 5 stars (14 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.
The Copywriting Laws  By  cover art

The Copywriting Laws

By: George Lucas
Narrated by: Christopher Wyles
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $6.95

Buy for $6.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

In the current, digital era, copywriting is very necessary for success on the web. Content marketing, SEO, design, and growth hacking are all included in a complete digital marketing plan. However, copywriting is what ties everything together. Copywriting delivers meaning to your design and prepares the foundation of your content marketing, SEO, etc. Effective copywriting will enable you to convert your readers into potential customers. We aim to provide you with information that will put you in a better place when composing copy, both online and offline.

This book is for entrepreneurs, marketers, founders, bloggers, or any other person who wants to compose copy to be in touch with a larger audience and to sell more effectively. In case your plan is to write copy to sell more online or to get more followers, then this book is for you.

Every chapter in this book stands on its own and can be heard separately. However, it is better to listen to the entire book, for you will be able to get more out of the book.

The book is a must listen for beginner copywriters, entrepreneurs, and marketers. Download your copy today!

©2015 George Lucas (P)2015 George Lucas

What listeners say about The Copywriting Laws

Average customer ratings
Overall
  • 3 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    3
  • 3 Stars
    2
  • 2 Stars
    2
  • 1 Stars
    4
Performance
  • 3 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    4
  • 3 Stars
    1
  • 2 Stars
    2
  • 1 Stars
    3
Story
  • 3 out of 5 stars
  • 5 Stars
    2
  • 4 Stars
    4
  • 3 Stars
    2
  • 2 Stars
    1
  • 1 Stars
    4

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    1 out of 5 stars
  • Performance
    2 out of 5 stars
  • Story
    1 out of 5 stars

Written by A.I.?

This book has so many mistakes, that it's almost worth buying, just for the laughs.

Almost.

It uses a lot of weird near-synonyms, like "scholar" for writer.

Copy is referred to as "duplicate."

And if I remember correctly "email locations" instead of email addresses.

David Garfinkel is referred to as Garfunkel half of the time.

The author even mangled the Roto-Rooter jingle.

There's a weird mistake like that every few minutes. These aren't mistakes that a human would make. So I really do think it was written by AI or was spun by a machine.

The book includes some decent advice, but I wanted a book I could listen to, not one I had to decipher. You'll do much better with a book from John Caples, David Garfinkel, Ray Edwards or dozens of other human copywriters.

And I'm sure this was written by someone unconnected to "that" George Lucas. (Unless R2D2 penned this.)

I have 187 books in my library. This is the third I'm requesting a refund for.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    2 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    2 out of 5 stars

Not very well-written, terrible narration

There are so many other books and interviews about, by, and with copywriters here on Audible. Don't waste your time with this one. For example, he goes on about keeping the writing simple, but does so in an overcomplicated manner. --And this narrator mispronounces 6th grade vocabulary words. Very distracting.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    1 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    1 out of 5 stars

How to lose $5.46 and 1 hour of your life guaranteed.

After reading this book my copywriting has greatly been injured. I wouldn't give this away to my worst enemy.

If you want to learn how to spend years struggling and wondering why you're not making any money then this is a must read.

How can someone write a book on copywriting that really sucks at copywriting?

I just don't know...

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!