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The Big Secret for the Small Investor: The Shortest Route to Long-Term Investment Success | [Joel Greenblatt]

The Big Secret for the Small Investor: The Shortest Route to Long-Term Investment Success

Let top hedge fund manager, Columbia business school professor, former Fortune 500 chairman and New York Times best-selling author Joel Greenblatt take you on a journey that will reveal the Big Secret for both individual and professional investors. Based on path-breaking new research, find out how anyone can beat the market, the index funds and the experts by following a new approach that relies on the principles of value investing, common sense and quantitative discipline.
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Publisher's Summary

When it comes to investing in the stock market, investors have plenty of options:

  • They can do it themselves. Trillions of dollars are invested this way. (Of course, the only problem here is that most people have no idea how to analyze and choose individual stocks. Well, not really the only problem. Most investors have no idea how to construct a stock portfolio, most have no idea when to buy and sell, and most have no idea how much to invest in the first place.)
  • They can give it to professionals to invest. Trillions of dollars are invested this way.(Unfortunately most professionals actually underperform the market averages over time. In fact,it may be even harder to pick good professional managers than it is to pick good individual stocks.)
  • They can invest in traditional index funds. Trillions of dollars are also invested this way.(The problem is that investing this way is seriously flawed--and almost a guarantee of subpar investment returns over time.)
  • They can read The Big Secret for the Small Investor and do something else. Not much is invested this way. Yet....

Let top hedge fund manager, Columbia business school professor, former Fortune 500 chairman and New York Times best-selling author Joel Greenblatt take you on a journey that will reveal the Big Secret for both individual and professional investors. Based on path-breaking new research, find out how anyone can beat the market, the index funds and the experts by following a new approach that relies on the principles of value investing, common sense and quantitative discipline. Along the way, learn where "value" comes from, how markets work, and what really happens on Wall Street. By journey's end, small investors (and even not-so-small investors) will have found their way to some excellent new investment choices.

Download the accompanying reference guide.

©2011 Joel Greenblatt (P)2011 Simon & Schuster

What Members Say

Average Customer Rating

3.8 (77 )
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3.9 (43 )
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4.0 (43 )
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Performance
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  •  
    Golden Gate Love SAN FRANCISCO, CA, United States 10-19-11
    Golden Gate Love SAN FRANCISCO, CA, United States 10-19-11
    HELPFUL VOTES
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    "Missing something important..."

    Either I read Greenblatt's books out of order or this entire book missed the main point of why I read it... to learn how to value companies.

    The book adeptly described the difficulty of being accurate in valuations of a business and offered some ways of thinking about valuing a business relative to many factors that I personally would not have thought of. The book went into very interesting detail about why the small investor has a big leg up on hamstrung Wall St. mutual fund managers just seeking to keep their day jobs. He even describes different types of indexes that you can buy and sell as ETFs and how these perform at higher levels than market cap indexes.

    In the end, with all this high level understanding and real depth of knowledge on the intricacies of investing, I was still left without the basic strategy of how to go about valuing a business. Annoyingly, he kept alluding to us having or him later explaining the actual way to perform valuations, but it never came.

    In the end, I'm like a first time fisherman trying to land a marlin with a 20 lb deep sea rod, 200 lb test line, the best lure money can buy, with no clue how to reel the **** thing in.

    5 of 5 people found this review helpful
  •  
    John Chamblee, GA, United States 04-17-11
    John Chamblee, GA, United States 04-17-11 Member Since 2009

    I'm a lawyer and mediator. I represent businesses in disputes with their insurers and in other complex litigation. I also assist machinery companies and manufacturers (primarily international) with equipment sales, non-disclosure agreements, and business issues. I also mediate commercial disputes.

    HELPFUL VOTES
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    "Very Interesting Information"

    This is a really interesting book on some specific approaches to value investing. It has a lot of practical information. The book is also relatively short and an entertaining listen -- well, for a book on this subject.

    4 of 4 people found this review helpful
  •  
    Jim Turlock, CA, United States 04-07-11
    Jim Turlock, CA, United States 04-07-11
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    "I don't want you to read this book"

    I want the secret for myself and no one else.
    All Greenblatt books are great and so is this one.
    This one asks the right questions in how value an investment.

    4 of 4 people found this review helpful
  •  
    Anthony Grand Prairie, TX, United States 04-25-11
    Anthony Grand Prairie, TX, United States 04-25-11 Member Since 2010
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    "Fantastic!"

    Joel's writing style, personality, and investing insights are eye opening. It is a fantastic book.

    5 of 6 people found this review helpful
  •  
    Catherine 05-09-14
    Catherine 05-09-14 Member Since 2014
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    3
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    "Helpful"
    Would you listen to The Big Secret for the Small Investor again? Why?

    Good audio format and very knowlegable


    Who was your favorite character and why?

    Mr. Market


    Which character – as performed by Adam Grupper – was your favorite?

    Mr. Market


    What insight do you think you’ll apply from The Big Secret for the Small Investor?

    I'm still learning and need to decide after listening to it again.


    0 of 0 people found this review helpful
  •  
    William SALEM, OREGON, United States 03-25-13
    William SALEM, OREGON, United States 03-25-13
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    "Another good one from Mr. Greenblatt"
    What made the experience of listening to The Big Secret for the Small Investor the most enjoyable?

    He speaks to the common investor... and some information on why the small retail investor can actually outperform the big money managers over time. If you have the time and inclination to select your own stocks (if you don't, you should put money into a very low cost index fund or index ETF), then this book will be worth your time to listen to.


    0 of 0 people found this review helpful
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