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The Art of Negotiating the Best Deal  By  cover art

The Art of Negotiating the Best Deal

By: Seth Freeman, The Great Courses
Narrated by: Seth Freeman
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Publisher's summary

Negotiation is a big part of life - from buying a car or a house, taking a new job, or working out a serious conflict. Yet it's easy to believe we're usually at a disadvantage - that others are born negotiators, while we are not. Nothing could be further from the truth. Negotiation is a skill that just about everyone can learn to do well.

Presented by a master negotiator, these 24 lectures teach you how to approach all phases of a negotiation and deal with a wide range of problems. Professor Freeman shows you how to negotiate effectively in both competitive and collaborative situations. You learn the art of handling sharp tactics, haggling, psychological traps, and other challenges, while always being "hard on the problem and soft on the person" - which is the key to achieving a mutually beneficial outcome.

The course is organized around a mnemonic device, developed by Professor Freeman, that can serve in any negotiation situation. Called "I FORESAW IT," this indispensable framework guides you in assembling the strongest possible case, showing you how to evaluate such factors as creative options, independent criteria, and your best alternative to a negotiated agreement. Professor Freeman enriches his presentation with scores of fascinating anecdotes and case histories that vividly demonstrate what works and what doesn't when you sit down at the negotiating table.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2014 The Great Courses (P)2014 The Teaching Company, LLC

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    4 out of 5 stars

Excellent & Practical Treatment of Negotiation

The topic of negotiation affects everyone's personal and professional life

Professor Seth Freeman treats the topic comprehensively and practically.

I wouldn't call his presentation riveting, but it effectively uses story telling to present the subject matter, from a practitioner's point of view.

I find the principles Seth Freeman teaches to be of great value in my personal life, as well as my professional life.

Therefore, I will come back to this resource again and again.

Heartily recommended for all who are serious about becoming even more skilled at negotiations.

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Beneficial

Great listen! You can only benefit from listening to this. Even if you casually listen to this your bound to pick up some effective techniques with a little effort. It even comes with a PDF. What more could you want?

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Enjoyed listening

Some really good examples ... would highly recommend.

Used one of the techniques with my manager ... converted 2 days off into work from home ... book paid for itself and 20 of its kind. Hoping to continue using fundamentals

Pls note - u have to listen patiently

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Really good If negotiating well worth listening!!

Where does The Art of Negotiating the Best Deal rank among all the audiobooks you’ve listened to so far?

My first book. I was really impressed with the content of what is talked about and experience of the stories were shared one can learn an awful lot about negotiations from this. Narration is outstanding ....cannot say enough about it you will love it!!!! It's real world stuff you cannot go wrong by buying this!

What was one of the most memorable moments of The Art of Negotiating the Best Deal?

Actual negations between real world powers!

What does Professor Seth Freeman bring to the story that you wouldn’t experience if you just read the book?

By inflection, tone and authenticity.....Not just information and notes but real world learning that is invaluable ! He is a grate narrator! Keeps your interest by making you feel your in the room with him!

Did you have an extreme reaction to this book? Did it make you laugh or cry?

Laugh, endearing, gripping!

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Great course!

The narrator was great! I recommend this course to everyone. Mainly if you are negotiating. Personally I learnt w lot from it.

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Tops, the most useful book that I own.

I am going to buy multiple copies of this to give as gifts. And I'm putting the skills that I learned into practice later today.

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Will need to listen again

Someone mentioned it was too cliche. I have been able to make use of the principles he teaches and have taught some to my clients. If you need communication skills for your life then I recommend this course

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l love this book

its great book
it gives me a lot of assistance and thoughts
thank you 😊 💓

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  • KB
  • 04-07-19

Well organized!

Professor Freeman did an outstanding job of laying out the groundwork, in a well organized fashion, of how to effectively negotiate. Thoroughly enjoyed the book lecture series.

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Great info in a time capsule

Having read many books over the last 30 years on negotiations, this course brings together some of the very best approaches to negotiating in an organized and logical progression. Whether you are new to developing these skills or an experienced negotiator this course works to teach and/or refresh what you may have forgotten.

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