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Start with Why Audiobook

Start with Why: How Great Leaders Inspire Everyone to Take Action

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Publisher's Summary

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their successes over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. Their natural ability to start with why enabled them to inspire those around them and to achieve remarkable things. In studying the leaders who’ve had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way—and it’s the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY. Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profit—those are always results. Why does your organization exist? Why does it do the things it does? Why do customers really buy from one company or another? Why are people loyal to some leaders, but not others? Starting with WHY works in big business and small business, in the nonprofit world and in politics. Those who start with WHY never manipulate, they inspire. And people follow them not because they have to; they follow because they want to. Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire. This book is for anyone who wants to inspire others or who wants to find someone to inspire them.

©2009 Simon Sinek (P)2010 Gildan Media Corp

What the Critics Say

Start with Why is one of the most useful and powerful books I have read in years. Simple and elegant, it shows us how leaders should lead. Highly recommended!” (William Ury, co-author of Getting to Yes; cofounder of The Program on Negotiation at Harvard Law School)

What Members Say

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  •  
    Marco 11-26-16
    Marco 11-26-16
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    8
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    "Paradigm shift"

    The way Simon presents his idea about the posture of your thinking and purpose is novel and profound. At times it can be a bit idealistic, but he qualifies that by talking about how things get done as well.

    This is a book I'll be coming back to when I'm looking to be inspired.

    0 of 0 people found this review helpful
  •  
    Marcus Chacos Australia 11-25-16
    Marcus Chacos Australia 11-25-16
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    "Why? Why?Why?"

    A fantastic thinking paradigm for business and life. I really enjoyed the program and delivery.

    0 of 0 people found this review helpful
  •  
    Amazon Goodies 11-23-16
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    "Excellent book, great read!"

    This is a life changing concept, "Start with Why"! It's foundational to goal setting and working on daily tasks. If you want to be successful, then start with "why" and daily compete against yourself!

    0 of 0 people found this review helpful
  •  
    Raffi 11-22-16
    Raffi 11-22-16 Member Since 2016
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    "Incredible"

    When you are feeling down, you can't find sucess after trying everything, or you're stuck and can't find a way forward; this is the story for you. Through magnificient concepts that are explainrd immaculately, Start with Why provides a guideline on how to act in all moments of life.

    0 of 0 people found this review helpful
  •  
    Race Warburton 11-22-16 Member Since 2016
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    "A true principal that people need to learn !!"

    everyone needs to learn this principal no matter if you are in business or work for someone else, this applies in all aspects of Life..

    0 of 0 people found this review helpful
  •  
    Richard Knott 11-21-16 Member Since 2016
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    "Puts everything in perspective"

    If you are going through life not knowing what you're doing or if you life or business is going off course. Read this book.

    0 of 0 people found this review helpful
  •  
    Tavian 11-21-16
    Tavian 11-21-16 Member Since 2015
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    "eye-opening"

    I was honestly sad when I got to the end of the book because I didn't want it to be over. This book has a wealth of knowledge within it that going to help you discover your why and why that's so important.

    0 of 0 people found this review helpful
  •  
    Reilly 11-18-16
    Reilly 11-18-16 Member Since 2016
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    3
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    "loved it!"

    inspiring and exciting book. really made me think about what I'm doing professionally and personally. have recommended it to dozens already.

    0 of 0 people found this review helpful
  •  
    Lisamc723 11-17-16
    Lisamc723 11-17-16 Member Since 2016
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    "Targeted , practical information!"

    Loved the content! The author strips all the corporate BS, with the question "Why"! This book has practical applications at every turn!

    0 of 0 people found this review helpful
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    Shaun Atlanta, GA 11-15-16
    Shaun Atlanta, GA 11-15-16 Member Since 2015
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    "An all time favorite of mine"

    Thoroughly enjoyed this book. While listening to this book I realized I drifted away from my why. This book was very inspiring, helpful and motivated me to get back to my why.

    0 of 0 people found this review helpful

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