From the Dachis Group - the global leader in social business - comes the groundbreaking audiobook on transformative social business strategies.
Social Business by Design is the definitive management audiobook on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business by Design clearly shows how to choose and implement a social business strategy and maximize its impact. This book:
Containing actionable, high-impact techniques that save time and the bottom line, Social Business by Design will transform any organization's strategy to ensure success and avoid disruption in a fast-moving world.
©2012 John Wiley & Sons, Inc (P)2012 Audible, Inc.
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