Do you have what it takes to rank your site at the top of Google's search results? Have you been frustrated by the level of difficulty posed in competing with other well-established websites for those coveted first-page listings?
Well, did you know that there are over 200 ranking factors involved Google's current search algorithm? Yes, over 200. It's certainly no walk in the park. Depending on your information when it comes to SEO, it might be outdated or just flat-out wrong.
Why is that?
Search has been evolving at an uncanny rate in recent years. If you're not in the know, then you could end up spinning your wheels and wasting valuable and precious time on techniques that no longer work.
Google's sole mission is to provide the most relevant search results at the top of its searches in the quickest manner possible. However, in recent years, due to some mischievous behavior at the hand of a small group of people, relevancy began to wane.
Since 2011,Google has tried hunt out and demote spammy sites that sacrifice user experience, focus on thin content, or simply spend their time trying to deceive their way to the top of its search results.
At the same time, Google has increased its reliance on four major components of trust that work at the heart of its search algorithm:
©2015 R.L. Adams (P)2015 R.L. Adams
I enjoyed the book, the narrator is good I learned a lot from it I just wish the documents that accompany the book were available for download with the audiobook. On several occasions we are asked to reference specific diagrams that were not made available for download. Thank you!
I would rank it a 9/10 among other audiobooks I have listened to so far. I found the information useful, explained well to the point of actually understanding what SEO is and how to do it.
I liked the tips and suggestions for driving SEO to your needs. Figuring out what makes my items special and unique will help my SEO.
So much! I am starting a new business online and need to figure out how to use SEO to drive customers to my site. I needed to figure out how to get higher up on the google search rankings so people will see my store in the top few results that pop up instead of 50 pages later. I have written down important information and I am about to try what I learnt in the book and put it to use.
clear, current, engaging
The narrator had a great voice that was easy on the ears and appealing to listen to. The wonderful pacing made it simple to keep up with the instruction as well.
In order to keep up with the times you have to always be learning new things. One thing I try to keep current on is the latest SEO techniques. Sadly what used to work no longer does, and of course the tricks and strategies are changing all the time. "SEO 2016" is a treasure trove of current information! The information on understanding how to achieve a better rank with Google based on the current algorithm factors is fantastic and I've been busy making much needed changes according to the advice provided.
This book was recommended to me by a friend. I do not have years of experience in the SEO field. I started to look into SEO a few months ago, after clashing heads with my marketing department.
The book is very descriptive and gives great examples. I now have a better understanding on the working parts of this monster called SEO.
There is much I still need to learn and build my experience, in working and understanding SEO. I will continue to do my research and grow.
I did notice that RL Adams has other books that he has written. I will be giving them a try.
No, this book has much information that is detailed. I suggest to read, take notes, and digest. Once you have a solid understanding of the pages you have read, move to the next.
Insightful, eyeopening, impressive
I have been looking a complete updated guide on SEO for a long time, and this book gave me all the knowledge I wanted. The author shows supreme knowledge in SEO and gives you all the best tools to be successfull.
The quality of the audio is very high and the book is easy to listen to.
How to outrank anyone.
I am so happy that I finally found a book that explains all factors in SEO in an easy to understand way. After reading the book I can already notice significant improvements in SEO of my websites.
I was shocked and amazed at how knowledgeable this book is. The narrators voice kept my attention throughout the entire book. I learned so much about utilising search engines to assist me when I am navigating the internet. I highly recommend this book to everyone. You will not be disappointed. Great Job R. L. Adams.
I read the print version of the book before buying the audio version. I felt I had to buy the audio version to understand the concepts better, and also because it was a great way to do something productive during my commute. I think you should get the eBook as well as the audio book, both have their uses for sure.
I have read a plenty of SEO books before this. What makes this book / audio book stand out is the quality of the writing. There is nothing text-bookish about it. This a technical book written by a true writer, which is why I recommend it so highly.
Smokey Rivers, the narrator has a great voice. He is energetic, enthusiastic and never goes overboard. He never over-does anything, if you know what I mean. His style was perfect for a technical book.
The most important thing for me was the part in the beginning where author R.L. Adams talks about the concept of value in SEO and how SEO was all about winning Google's trust. So how do you ensure that you create value and win Google's trust? That set the tone for the rest of the book.
SEO is a vast subject, it is an ocean, in fact. I would appreciate a follow up book by the author that covers the topics that have been left out. That book should be for the more advanced learner.
This book is packed with useful information, tips, in an easy to follow format. The more times you listen, the more you learn and absorb.
The book has many tricks that you can apply to your SEO work. I am just starting out with SEO and started with RL Adams 3 books SEO University. That was the basis for my learning, from there I had a good understanding. This book surpassed all my expectations on what exactly I needed to know!
"Does what it says"
Very straight forward SEO tutorial. If you want to learn or refresh your knowledge of SEO, look no further. The biggest challenge with 100% perfect SEO will be the amount of time you can commit to doing everything mentioned and maintaining the high standards. Welcome to SEO!
Before reading this book I had a basic understanding of SEO but this has really helped me to take my efforts to the next level.
Well structured and excellently narrated.
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