Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.
Conventional accounting uses the logical (albeit, flawed) formula: sales - expenses = profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, listeners will learn that:
©2014, 2017 Mike Michalowitz (P)2017 Gildan Media LLC
Fan'atical for Books and Music!
It's a real system that I can use to transform my life and my business!
Mike had me in tears when he shared his piggy bank moment with his daughter
He's hysterically funny guy and he made a rather boring subject (money and the accounting of said pennies) entertaining.
Scott Mulvaney #LIVETHEFUEL
Finished listening again to #ProfitFirst by @MikeMichalowicz I even hired Debra of @ProfitFirstPros this week! This new revised and expanded version is so worth it since I already owned the prior!
If you are an entrepreneur, especially one that is focused on lifestyle, you cannot afford NOT to have this! The GENIUS about what the author has done IS the simplicity of money management so that entrepreneurs can focus on their business!
I have been using the Profit First system for almost a year. Things aren't perfect by any means, but I am seeing that my business is getting healthier, little by little. I sometimes listen to this book just to get a lift from Mike's infectious enthusiasm. And I love the Profit First accountant Mike hooked me up with. Thanks, Mike, for figuring this all out. I am grateful.
By the way, I use Smarty Pig for all the separate accounts. It works well for me--but I do know it's more accessible and therefore more dangerous! I am so tired of being broke, however, that it's really not tempting to steal my own money.
Perfer et obdura, dolar hic tibi proderit olim.
Persist and endure; one day, this pain will be useful to you. --Ovid
Report Inappropriate Content