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Launch: How to Quickly Propel Your Business Beyond the Competition | [Michael A. Stelzner]

Launch: How to Quickly Propel Your Business Beyond the Competition

If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the opposite of traditional marketing. Yet they work. And they are the future. If you follow the formula outlined in this book, you can attract countless customers and prospects, resulting in amazing business growth.
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Publisher's Summary

If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the opposite of traditional marketing. Yet they work. And they are the future. If you follow the formula outlined in this book, you can attract countless customers and prospects, resulting in amazing business growth.

This book will show you how to:

  • Create highly sharable content that meets people's needs
  • Identify and work with outside experts, many of whom will gladly promote your content
  • Attract and retain raving fans who will help your business grow
  • Creatively market and sell to people who will gladly purchase your products and services

Launch isnt like other marketing books. Rather than making keen observations about others who've achieved success, the ideas and principles in this book were developed, refined, and practiced by the author to great success. Pick up a copy for yourself and one for a friend.

Download the accompanying reference guide.

©2011 Michael Stelzner (P)2012 Audible, Inc.

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    Amazon Customer Trumbull, CT USA 01-10-13
    Amazon Customer Trumbull, CT USA 01-10-13

    Award Winning artist that works as a muse with empatic and mediumship skills coaching people's lives with art and creativity. Guiding them to achieve global recognition

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    "Launch IT!"
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    It is very good needed but it did need a PDF bought kindle version.

    I am finding this to be so for other business books and am so glad that there will be many or some that you can get whisper sync VOICE!

    MY QUESTION TO AUDIBLE/KINDLE/AMAZON. ARE YOU GOING TO DO A MEMBERSHIP TO KINDLE LIKE AUDIBLE? P L E A S E!!!!

    0 of 1 people found this review helpful
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  • charlie
    London, United Kingdom
    2/18/13
    Overall
    "Excellent social media how-to"

    I remember when Michael launched his blog and I recall talking to our team about how impressively he was growing reach. I don't know him personally, but watched with awe from a distance.



    This is an excellent listen because it is a how-to guide from someone who really did it. There is a great deal of uncommon sense in this book and I whole heartedly recommend it.



    I think too many people believe success in social media will come from a viral video or a facebook campaign. This is a much more carefully iterated approach that should be followed by 95% of companies using social to raise their profile. It is not rocket science it is merely great tactical execution.

    0 of 0 people found this review helpful
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