• How I Raised Myself from Failure to Success in Selling

  • By: Frank Bettger
  • Narrated by: Arthur Morey
  • Length: 6 hrs and 15 mins
  • 4.8 out of 5 stars (2,057 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.
How I Raised Myself from Failure to Success in Selling  By  cover art

How I Raised Myself from Failure to Success in Selling

By: Frank Bettger
Narrated by: Arthur Morey
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $13.49

Buy for $13.49

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas - or anything else - this book is for you.

When Frank Bettger was 29, he was a failed insurance salesman. By the time he was 40, he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest-paid salesmen in America?

The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable - and more valuable to your company - when you apply Bettger's keen insights on:

  • The power of enthusiasm
  • How to conquer fear
  • The key word for turning a skeptical client into an enthusiastic buyer
  • The quickest way to win confidence

©1947 Prentice Hall Press. First Fireside Edition: 1992. Renewed 1977 by Frank Bettger. All rights reserved (P)2016 Simon & Schuster

What listeners say about How I Raised Myself from Failure to Success in Selling

Average customer ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    1,762
  • 4 Stars
    218
  • 3 Stars
    51
  • 2 Stars
    9
  • 1 Stars
    17
Performance
  • 5 out of 5 stars
  • 5 Stars
    1,504
  • 4 Stars
    210
  • 3 Stars
    50
  • 2 Stars
    5
  • 1 Stars
    10
Story
  • 5 out of 5 stars
  • 5 Stars
    1,521
  • 4 Stars
    195
  • 3 Stars
    39
  • 2 Stars
    9
  • 1 Stars
    11

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

A True Classic

This book is the best book I've ever read (heard) on the topic of selling and self improvement. Frank Bettger makes selling easy to understand and gives practical assignments that are sure to improve not only your power of persuasion, but also your life. I highly recommend this book for everyone, as selling (helping people overcome their fear of change and take action on solutions to improve their lives) is a valuable tool for all of us to master.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

16 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Not just for sales!

I am not a sales person, and I found this book to be very enjoyable and helpful. The stories and tips can help in so many different situations and roles. From convincing someone to see your side of an argument to just good ol' people skills. Highly recommended.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

12 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

EXCELLENT BOOK!!!!

easy to read and listen to. great information and advice. even though it's written a long time ago, almost every principle still applies today. one of my new favorites!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

10 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Great book on sales

Would you recommend this audiobook to a friend? If so, why?

Anyone in sales should read this. I've read at least 30 sales books this year. This one is in my top 5.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

8 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

The only sales book you'll need

This is all you need my fellow sales men. With this book you will do wonders.

I loved it since the first time I read it when I was 18, and now 10 years later. This is a cornerstone to my career

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

6 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

EXCELLENT

Phenomenal book. Top sales book in multiple different areas in sales that I've involved myself in. I've been waiting a while for it to come to Audible. OUTSTANDING

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

5 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Excellent book

This is a great book no matter what business you're in! Although it takes place in a different era the principles apply just as much in today's business world.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

5 people found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Worth a listen

Older Book but brings you back to what works.. At one point the Author mentions air travel as only being some 25 yrs old.. That made me chuckle.. But there is a lot of good information here we can still all use.. .. Lastly I played it a bit faster speed..

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

3 people found this helpful

  • Overall
    3 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

okay book with dated info

This is an okay book on the mindset on sales but nothing to write home about type. I found the 80 year old book a bit dated but that is my personal take.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

priceless resource

amazing resource of great tips and valuable insights on the art of selling. advice is old but timeless and helpful.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

2 people found this helpful