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Harvard Business Review, October 2011 Periodical

Harvard Business Review, October 2011

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Publisher's Summary

In this issue:

IDEA WATCH

  • "Customer Loyalty Isn’t Enough. Grow Your Share Wallet" by Timothy L. Keiningham, Lerzan Aksov, Alexander Buoye, and Bruce Cooil.
  • FEATURE ARTICLES

  • "The Sustainable Economy" by Yvon Chouinard, Jib Ellison, and Rick Ridgeway.
  • "Learn Knowledge Work" by Bradley R. Staats and David M. Upton.
  • "Designing Breakthrough Products" by Roberto Verganti.
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    ©2011 by the President and Fellows of Harvard College, All Rights Reserved; (P)2010 Audible Inc.

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