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Great by Choice Audiobook

Great by Choice

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Publisher's Summary

The new question: Ten years after the worldwide best seller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.

The new study: Great by Choice distinguishes itself from Collins’s prior work by its focus on the type of unstable environments faced by leaders today.

The new findings:

  • The best leaders were more disciplined, more empirical, and more paranoid.
  • Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed.
  • The great companies changed less in reaction to a radically changing world than the comparison companies.

This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

©2011 Jim Collins and Morten T. Hansen (P)2011 HarperCollins Publishers

What Members Say

Average Customer Rating

4.4 (1548 )
5 star
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4.4 (1295 )
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4.3 (1297 )
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Performance
Sort by:
  •  
    Sam Motes Tampa 11-22-11
    Sam Motes Tampa 11-22-11 Listener Since 2009
    HELPFUL VOTES
    238
    ratings
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    381
    226
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    23
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    Story
    "Same comparison method with a new twist"

    Collins uses a similar comparison technique he used in his Built to Last, Good to Great, and How the Mighty Fall books however the focus is now comparison of companies during times of great turmoil. The discussion around how companies deal with good and bad luck and how the great companies are prepared ahead of time to gain from both good and bad luck was very eye opening idea. Very similar to the other books but still a very worthwhile read.

    1 of 1 people found this review helpful
  •  
    Michael New York, NY, United States 11-26-11
    Michael New York, NY, United States 11-26-11 Member Since 2011
    HELPFUL VOTES
    4
    ratings
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    3
    2
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    0
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    Story
    "Good info, almost intolerable reader"
    Is there anything you would change about this book?

    I feel like the narrator is preforming for a 3rd grade class, he is simple terrible. The only way to tolerate the book is at 2x speed


    What did you like best about this story?

    Really solid message


    Who would you have cast as narrator instead of Jim Collins?

    anyone, he is simple the worst


    4 of 6 people found this review helpful
  •  
    Robert 08-02-16
    Robert 08-02-16 Member Since 2016
    ratings
    REVIEWS
    5
    4
    Overall
    Performance
    Story
    "Insightful! packd full of data to support findings"

    At first I was unsure if I would enjoy the book. It took me to new terms and concepts that required me to listen to sections more than one time to fully grab the princioles. It is not a casual or laid back book. I believe to listen to this book and receive the full benifit you need to be able to focus on the content and write them down as you go. keep a journal handy it will be useful. Some of the concepts have challenged me to make changes in who I surround myself with and how we as a Team prepare for the future in our business.

    0 of 0 people found this review helpful
  •  
    Nathaniel Monterey Park, CA, United States 06-13-16
    Nathaniel Monterey Park, CA, United States 06-13-16
    ratings
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    1
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    Story
    "classic life principles"

    This book, on the surface, is a business book, but these principles work in life.

    0 of 0 people found this review helpful
  •  
    T. Costello Bentonville, Arkansas 05-06-16
    T. Costello Bentonville, Arkansas 05-06-16 Member Since 2015
    ratings
    REVIEWS
    4
    2
    Overall
    Performance
    Story
    "Gerat data for moving forward in business."
    What did you love best about Great by Choice?

    Simply great data.


    Any additional comments?

    Play this at 1.25 speed. Way too slow of a read for anything less.

    0 of 0 people found this review helpful
  •  
    Lance C. Lape Illinois 05-04-16
    Lance C. Lape Illinois 05-04-16 Member Since 2013
    HELPFUL VOTES
    12
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    23
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    "Great book"

    Detailed and factual. No fluff just facts. This research based study can provide great advice to a vast variety of audiences.

    0 of 0 people found this review helpful
  •  
    Me Sudbury, MA United States 04-04-16
    Me Sudbury, MA United States 04-04-16 Member Since 2016
    ratings
    REVIEWS
    3
    3
    Overall
    Performance
    Story
    "Starts a little slow but good finish"
    Would you recommend this audiobook to a friend? If so, why?

    Yes


    What did you like best about this story?

    Yes


    What does Jim Collins bring to the story that you wouldn’t experience if you just read the book?

    Yes


    Was this a book you wanted to listen to all in one sitting?

    No


    Any additional comments?

    Jim adds some additional great concepts to build on "Good to Great." Starts out a little boring and theoretical with the triangle concept he presents, but when he gets into the examples, it brings the concepts to life.

    0 of 0 people found this review helpful
  •  
    Amazon lover 04-02-16 Member Since 2016
    ratings
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    11
    3
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    Story
    "Well read and well researched"

    The authors attention to detail is incredible. I love how it was read. Thank you so much for the Q and A at the end.
    Much much better than their good to great book, which was much drier.

    Thank you Jim and Morten!

    0 of 0 people found this review helpful
  •  
    mark daniel 02-25-16
    mark daniel 02-25-16 Member Since 2016
    ratings
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    3
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    "I loved the book"

    I absolutely loved it there is so much good information. I will listen to it over and over again.

    0 of 0 people found this review helpful
  •  
    Kyle 10-01-15
    Kyle 10-01-15 Member Since 2015
    ratings
    REVIEWS
    2
    2
    Overall
    "A "Must Read" for evert business owner!"

    This book contains loads of insite and real life examples of companies that not only weathered the storm but came out leaps and bounds ahead of the competition.

    0 of 0 people found this review helpful

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