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Great by Choice Audiobook

Great by Choice

The new question: Ten years after the worldwide bestseller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times. The new study: Great by Choice distinguishes itself from Collins’s prior work by its focus on the type of unstable environments faced by leaders today.
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Publisher's Summary

The new question: Ten years after the worldwide best seller Good to Great, Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In Great by Choice, Collins and his colleague, Morten T. Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.

The new study: Great by Choice distinguishes itself from Collins’s prior work by its focus on the type of unstable environments faced by leaders today.

The new findings:

  • The best leaders were more disciplined, more empirical, and more paranoid.
  • Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed.
  • The great companies changed less in reaction to a radically changing world than the comparison companies.

This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

©2011 Jim Collins and Morten T. Hansen (P)2011 HarperCollins Publishers

What Members Say

Average Customer Rating

4.4 (1418 )
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4.4 (1183 )
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4.3 (1184 )
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Performance
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  •  
    Sebastian 11-21-11
    Sebastian 11-21-11
    HELPFUL VOTES
    34
    ratings
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    8
    4
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    "If you like motivational speakers yelling at you"

    What a horrible book. Why couldn't these guys hire a narrator? It's like listening to a motivational speaker yelling at your ear. Pauses for like two seconds every other word for the whole effect of driving you nuts. The thesis of the book is interesting, as long as you can tolerate the narration.

    3 of 4 people found this review helpful
  •  
    Michael New York, NY, United States 11-26-11
    Michael New York, NY, United States 11-26-11 Member Since 2011
    HELPFUL VOTES
    4
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    3
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    0
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    "Good info, almost intolerable reader"
    Is there anything you would change about this book?

    I feel like the narrator is preforming for a 3rd grade class, he is simple terrible. The only way to tolerate the book is at 2x speed


    What did you like best about this story?

    Really solid message


    Who would you have cast as narrator instead of Jim Collins?

    anyone, he is simple the worst


    4 of 6 people found this review helpful
  •  
    T. Costello Bentonville, Arkansas 05-06-16
    T. Costello Bentonville, Arkansas 05-06-16 Member Since 2015
    ratings
    REVIEWS
    4
    2
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    Performance
    Story
    "Gerat data for moving forward in business."
    What did you love best about Great by Choice?

    Simply great data.


    Any additional comments?

    Play this at 1.25 speed. Way too slow of a read for anything less.

    0 of 0 people found this review helpful
  •  
    Lance C. Lape Illinois 05-04-16
    Lance C. Lape Illinois 05-04-16 Member Since 2013
    HELPFUL VOTES
    9
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    16
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    "Great book"

    Detailed and factual. No fluff just facts. This research based study can provide great advice to a vast variety of audiences.

    0 of 0 people found this review helpful
  •  
    Me Sudbury, MA United States 04-04-16
    Me Sudbury, MA United States 04-04-16 Member Since 2016
    ratings
    REVIEWS
    3
    3
    Overall
    Performance
    Story
    "Starts a little slow but good finish"
    Would you recommend this audiobook to a friend? If so, why?

    Yes


    What did you like best about this story?

    Yes


    What does Jim Collins bring to the story that you wouldn’t experience if you just read the book?

    Yes


    Was this a book you wanted to listen to all in one sitting?

    No


    Any additional comments?

    Jim adds some additional great concepts to build on "Good to Great." Starts out a little boring and theoretical with the triangle concept he presents, but when he gets into the examples, it brings the concepts to life.

    0 of 0 people found this review helpful
  •  
    Amazon lover 04-02-16 Member Since 2016
    ratings
    REVIEWS
    10
    2
    Overall
    Performance
    Story
    "Well read and well researched"

    The authors attention to detail is incredible. I love how it was read. Thank you so much for the Q and A at the end.
    Much much better than their good to great book, which was much drier.

    Thank you Jim and Morten!

    0 of 0 people found this review helpful
  •  
    mark daniel 02-25-16
    mark daniel 02-25-16 Member Since 2016
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    1
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    "I loved the book"

    I absolutely loved it there is so much good information. I will listen to it over and over again.

    0 of 0 people found this review helpful
  •  
    Kyle 10-01-15
    Kyle 10-01-15 Member Since 2015
    ratings
    REVIEWS
    2
    2
    Overall
    "A "Must Read" for evert business owner!"

    This book contains loads of insite and real life examples of companies that not only weathered the storm but came out leaps and bounds ahead of the competition.

    0 of 0 people found this review helpful
  •  
    Vitor Los Angeles 08-16-15
    Vitor Los Angeles 08-16-15 Member Since 2014
    ratings
    REVIEWS
    13
    2
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    Performance
    Story
    "MBA in a few hours"
    Would you listen to Great by Choice again? Why?

    Jim dive deep in what is most relevant for running an successful organization. Is one of the best business books out there.
    I would definitely recommend for those wishing to take their companies to the next level.


    0 of 0 people found this review helpful
  •  
    jp latham 08-13-15
    jp latham 08-13-15
    ratings
    REVIEWS
    1
    1
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    Performance
    Story
    "Do not kid yourself this by far one of the best!"
    Where does Great by Choice rank among all the audiobooks you’ve listened to so far?

    Top 5 of all books.


    What was one of the most memorable moments of Great by Choice?

    20 mile march. What it means to be consistent.


    Which scene was your favorite?

    Made very specific points to the 10x'er. Are you a 10x'er?


    Was there a moment in the book that particularly moved you?

    Persistence and value blew me away!


    Any additional comments?

    If this book does not motivate you, I am super sorry. This is one of the new age motivational and confidence builders of today.

    0 of 0 people found this review helpful

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