Get Catering and Grow Sales!: A Strategic Perspective for the Multi-Unit Restaurant Executive Audiobook | Erle Dardick | Audible.com
We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access.
Get Catering and Grow Sales!: A Strategic Perspective for the Multi-Unit Restaurant Executive | [Erle Dardick]

Get Catering and Grow Sales!: A Strategic Perspective for the Multi-Unit Restaurant Executive

Erle Dardick believes the multi-unit restaurant industry is leaving billions of dollars on the table. So he outlined a clear solution for food businesses struggling to stay afloat or to grow during the recession in his new book, Get Catering and Grow Sales! A Strategic Perspective for the Multi-Unit Restaurant Executive. Dardick, the CEO of MonkeyMedia Software, a food industry consulting and software company, has helped his firm's clients grow their revenue by embracing a catering strategy.
Regular Price:$14.95
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Your Likes make Audible better!

'Likes' are shared on Facebook and Audible.com. We use your 'likes' to improve Audible.com for all our listeners.

You can turn off Audible.com sharing from your Account Details page.

OK

Publisher's Summary

Erle Dardick believes the multi-unit restaurant industry is leaving billions of dollars on the table. So he outlined a clear solution for food businesses struggling to stay afloat or to grow during the recession in his new book, Get Catering and Grow Sales! A Strategic Perspective for the Multi-Unit Restaurant Executive.

"I believe the fastest-growing source of revenue for restaurants will be catering," asserts Dardick, a serial entrepreneur, "and I have no doubt it will be their most important revenue source during the next decade."

Dardick, the CEO of MonkeyMedia Software, a food industry consulting and software company, has helped his firm's clients grow their revenue by embracing a catering strategy. Catering, which can be supplied to corporations, organizations or private individuals, can include off-premise drop-off catering with or without set-up services, or off-premise catering for pick-up. One's catering strategy may even include altering menu selection, portion sizes, and the creation of a proprietary beverage. Many pitfalls and opportunities await those brands ready to incorporate a catering strategy.

"This is a book about driving new and incremental sales for our community's brands," writes Dardick. "It's about getting out a roadmap for the future of how our industry can come together as a group and use Get Catering and Grow Sales! as a compass for innovating as a community. It's about leveraging our assets to maximize catering as a substantial revenue channel in the multi-unit restaurant environment."

All net proceeds of the audiobook's sale are being donated to Share Our Strength, a charity dedicated to ending childhood hunger in America.

©2011 MonkeyMedia Software (P)2011 MonkeyMediaSoftware

What Members Say

Average Customer Rating

3.0 (2 )
5 star
 (0)
4 star
 (1)
3 star
 (0)
2 star
 (1)
1 star
 (0)
Overall
1.0 (1 )
5 star
 (0)
4 star
 (0)
3 star
 (0)
2 star
 (0)
1 star
 (1)
Story
3.0 (2 )
5 star
 (0)
4 star
 (1)
3 star
 (0)
2 star
 (1)
1 star
 (0)
Performance


There are no listener reviews for this title yet.

    There are no listener reviews for this title yet.

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

CANCEL

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.