We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access.
 >   > 
Facebook Marketing That Doesn't Suck: The Punk Rock Marketing Collection, Volume 3 | [Michael Clarke]

Facebook Marketing That Doesn't Suck: The Punk Rock Marketing Collection, Volume 3

Facebook marketing may not save your business, but it can certainly be a fast, effective, and rather cheap way to reach new customers and turn those customers into lifelong, die-hard fans. But most small businesses royally screw up their Facebook marketing. That's because all the Facebook gurus talk about "engagement" and "being authentic."
Regular Price:$6.95
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Your Likes make Audible better!

'Likes' are shared on Facebook and Audible.com. We use your 'likes' to improve Audible.com for all our listeners.

You can turn off Audible.com sharing from your Account Details page.

OK

Publisher's Summary

Facebook marketing may not save your business, but it can certainly be a fast, effective, and rather cheap way to reach new customers and turn those customers into lifelong, die-hard fans.

But most small businesses royally screw up their Facebook marketing.

That's because all the Facebook gurus talk about "engagement" and "being authentic."

Unfortunately "engagement" doesn't always lead to sales. And "being authentic" is about as vague as a presidential debate.

Making Facebook marketing work for your business requires a simple, but clear, series of steps.

And in Facebook Marketing That Doesn't Suck, I've tried to dispell so much of the bullcrap surrounding Facebook marketing and cut straight to what actually works.

©2013 Michael Rogan (P)2013 Michael Rogan

What Members Say

Average Customer Rating

4.1 (44 )
5 star
 (17)
4 star
 (16)
3 star
 (9)
2 star
 (1)
1 star
 (1)
Overall
4.1 (39 )
5 star
 (17)
4 star
 (12)
3 star
 (8)
2 star
 (1)
1 star
 (1)
Story
4.1 (41 )
5 star
 (16)
4 star
 (18)
3 star
 (5)
2 star
 (1)
1 star
 (1)
Performance
Sort by:
  •  
    Gary L. Goodwin Alexandria, VA USA 09-14-14
    Gary L. Goodwin Alexandria, VA USA 09-14-14 Member Since 2011
    ratings
    REVIEWS
    3
    2
    Overall
    Performance
    Story
    "Listen once, then buy book to use a checklist"
    If you could sum up Facebook Marketing That Doesn't Suck in three words, what would they be?

    Filled with great introduction to Twitter but also filled with actionable steps. Because it includes detailed steps and actions, get a copy of the book so you can use it as a checklist.


    0 of 0 people found this review helpful
  •  
    D. Zouak 04-01-14
    D. Zouak 04-01-14
    HELPFUL VOTES
    5
    ratings
    REVIEWS
    5
    4
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Was hesitant to buy, very glad I did"
    Where does Facebook Marketing That Doesn't Suck rank among all the audiobooks you’ve listened to so far?

    The author gets to the point quickly, hits with some concrete advice, and moves on. He isn't trying to convince you he knows what he's talking about, instead he leads by example. The book does not drone on and on.


    Have you listened to any of Greg Zarcone’s other performances before? How does this one compare?

    No, I haven't.


    Any additional comments?

    Well worth it.

    0 of 0 people found this review helpful
  •  
    Dan Portland, OR, United States 12-17-13
    Dan Portland, OR, United States 12-17-13 Member Since 2009
    HELPFUL VOTES
    52
    ratings
    REVIEWS
    147
    16
    FOLLOWERS
    FOLLOWING
    20
    0
    Overall
    Performance
    Story
    "Facebook Mastery"

    I learned more in this fairly short book than in all the other books I've read on Facebook marketing. Mainly because the rest of them tell you to either be genuine and present at all times or to automate everything (bad idea). Mr Rogan gives you a wheelhouse of ideas and techniques. He even makes Facebook advertising, apps and events easier to understand. I've been using the ideas and changing my pages and have seen an increase in traffic and likes and business. Great book as is the rest of the series.

    0 of 0 people found this review helpful
  •  
    Jeff clackamas, OR, United States 12-16-13
    Jeff clackamas, OR, United States 12-16-13 Member Since 2013
    ratings
    REVIEWS
    10
    1
    Overall
    Performance
    Story
    "Great book for understanding facebook."
    Would you consider the audio edition of Facebook Marketing That Doesn't Suck to be better than the print version?

    Haven't read the print version


    What did you like best about this story?

    The simplicity and directness of the content.


    Which scene was your favorite?

    The section about focused marketing, I applied this and had astounding results in my business. Not for advertising but for locating difficult to find supplies for my business.


    Any additional comments?

    Facebook was a tool in which I had no use or understanding because I am not a social person. I concentrate on my business and not with social friendships so I had a difficult time understanding why anyone would want to use facebook. Since my focus is on business I needed to learn how to use facebook for my business and now after this book, I understand how to use the social network to reach people obsessed with communication with their friends.

    0 of 0 people found this review helpful
  •  
    will Kyle , TX, United States 12-01-13
    will Kyle , TX, United States 12-01-13 Member Since 2013

    I'm a reader, but I've been finding myself on the go a lot more lately. Audible to the rescue.

    HELPFUL VOTES
    13
    ratings
    REVIEWS
    10
    9
    FOLLOWERS
    FOLLOWING
    1
    0
    Overall
    Performance
    Story
    "Motivated Me to Improve My FB Page"

    I've already listened to the Rogan's Twitter book and enjoyed it. I had a long commute yesterday so I thought I'd knock this one out as well.

    Twitter (IMO) is more powerful for an online business because twitter connections are more diverse and it is relatively easy to drive traffic by sending your links out into the "twitterverse."

    My interest with Facebook is to help promote my brick and mortar local business. I thought Rogan provided a lot of good insights and after listening to this program in the car, I couldn't wait to get home and put some things into action.

    One thing I appreciated was he actually explained what the different ads do and which ones show up on the newsfeed. That's important b/c more and more people are starting to use mobile. I've noticed driving traffic to my website that about half of Facebook referrals are mobile users. So, if you're paying for ads it would be better to have 100% of people seeing them opposed to 50% of desktop users.

    Overall, well worth the $5. I don't do any video marketing, but I might listen to that book anyway b/c I've been thinking it would be a good idea and so far I've liked Rogan's work.

    0 of 0 people found this review helpful
  • Showing: 1-5 of 5 results

    There are no listener reviews for this title yet.

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.