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Business Upgrade: 21 Days to Reignite the Entrepreneurial Spirit in You and Your Team | [Richard Parkes Cordock]

Business Upgrade: 21 Days to Reignite the Entrepreneurial Spirit in You and Your Team

Recently hand picked by the new CEO, Lucy has 21 days to identify why the international technology company she works for is underperforming. Mentored by Tom, an experienced entrepreneur, Lucy is reminded of the entrepreneurial principles which made her company great in the first place.
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Publisher's Summary

Recently hand picked by the new CEO, Lucy has 21 days to identify why the international technology company she works for is underperforming. Mentored by Tom, an experienced entrepreneur, Lucy is reminded of the entrepreneurial principles that made her company great in the first place.

Told as the follow-on story to Millionaire Upgrade, Business Upgrade introduces the reader to the concepts of:

I BELIEVE (the leader),
WE BELIEVE (the team) and
THEY BELIEVE (the customer)

In the book you'll discover how and why entrepreneurs consistently achieve results against all odds, and learn how entrepreneurial thinking, innovation, and change is the only way for companies to stay ahead of their competition.

© and (P)2006 Richard Parkes Cordock

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    Marci Kirkland, WA, USA 05-14-07
    Marci Kirkland, WA, USA 05-14-07
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    "Creating the Believe System"

    It is rare to come across a business book that is modeled around change and real life example. I have seen this very story in almost all of the companies I have worked with and am also able to reflect the model to my peers.

    Completely invaluable and have read it twice.

    5 of 5 people found this review helpful
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