©2009 Mark Benioff; (P)2009 Audible, Inc.
I view this book as a guide for a startup company for those with an entrepreneurial spirit.
The "plays" in this book dictate corporate responsibility - which lends itself to sway human nature for corporatism. There are a ton a gems in this book, it's inspiring.
I'm planning a SaaS startup, and this book was a great listen, lots of insights and tips on how to build a great company. A little too much detail on the philanthropy at times, but I guess that was one of the company's key visions.
Nothing super profound or revealing, however, interesting to hear how Benioff started Salesforce.com and some of the guiding principals that have driven their success. Light on technology, heavier on the business. Worth a quick listen.
Say something about yourself!
Marc provides some good history of his company and advice on starting a business. I would have really liked to have had more about cloud computing itself. The topic is so hot, that knowing how a specific company uses it would have been very useful.
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