What's the Truth About Marketing? Contrary to the popular belief that marketing is advertising, listen to the confessions of an insider to learn how marketing affects every step of the customer lifecycle. From product design, to building awarness, selling, and keeping customers happy, this book covers all the basic principles and gives you tactics, tips and tricks to succeed (including best practices for Salesforce.com)!
©2012, 2014 John J. Wall (P)2014 M Show Productions II
No I would not, it was all about computer systems and not marketing as I had imagined
he should have used professional voices as he was rushed and very hard to follow
Messy topics. All over the place. Did not learn anything special.
Too many obvious facts that average listeners would know or understand.
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