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B2B Marketing Confessions Audiobook

B2B Marketing Confessions

What's the Truth About Marketing? Contrary to the popular belief that marketing is advertising, listen to the confessions of an insider to learn how marketing affects every step of the customer lifecycle. From product design, to building awarness, selling, and keeping customers happy, this book covers all the basic principles and gives you tactics, tips and tricks to succeed (including best practices for Salesforce.com)!
Regular Price:$19.95
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Publisher's Summary

What's the Truth About Marketing? Contrary to the popular belief that marketing is advertising, listen to the confessions of an insider to learn how marketing affects every step of the customer lifecycle. From product design, to building awarness, selling, and keeping customers happy, this book covers all the basic principles and gives you tactics, tips and tricks to succeed (including best practices for Salesforce.com)!

©2012, 2014 John J. Wall (P)2014 M Show Productions II

What Members Say

Average Customer Rating

2.8 (10 )
5 star
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Overall
2.4 (9 )
5 star
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3 star
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2 star
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1 star
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Story
2.7 (9 )
5 star
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Performance
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  •  
    Julie Turner 08-20-14 Member Since 2014
    ratings
    REVIEWS
    2
    1
    Overall
    Performance
    Story
    "difficult to listen to"
    Would you try another book from John J. Wall and/or John J. Wall?

    No I would not, it was all about computer systems and not marketing as I had imagined


    What could John J. Wall have done to make this a more enjoyable book for you?

    he should have used professional voices as he was rushed and very hard to follow


    Who would you have cast as narrator instead of John J. Wall?

    almost anyone....


    0 of 0 people found this review helpful
  •  
    TONY Santa Clara, CA, United States 08-19-14
    TONY Santa Clara, CA, United States 08-19-14 Member Since 2016
    HELPFUL VOTES
    6
    ratings
    REVIEWS
    4
    2
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "Messy confessions"
    What would have made B2B Marketing Confessions better?

    Messy topics. All over the place. Did not learn anything special.


    What was most disappointing about John J. Wall’s story?

    Too many obvious facts that average listeners would know or understand.


    Would you be willing to try another one of John J. Wall’s performances?

    No.


    What reaction did this book spark in you? Anger, sadness, disappointment?

    Disappointment.


    0 of 0 people found this review helpful
  •  
    Cynthia 10-25-15
    Cynthia 10-25-15 Member Since 2015

    Fascinated by life and purpose.

    ratings
    REVIEWS
    12
    2
    Overall
    Performance
    Story
    "B2B Marketing"
    Would you try another book from John J. Wall and/or John J. Wall?

    No


    What was most disappointing about John J. Wall’s story?

    He talks way to quickly.


    Who would you have cast as narrator instead of John J. Wall?

    Yes


    You didn’t love this book... but did it have any redeeming qualities?

    A lot of the content was very good however he seemed to be racing through to get to the end.


    Any additional comments?

    I felt myself getting more angry as I listened.

    0 of 1 people found this review helpful
  •  
    Pancho 07-15-15
    Pancho 07-15-15
    ratings
    REVIEWS
    174
    2
    Overall
    Performance
    Story
    "Only for First Timer to Email Marketing"

    ... But really... Only for first timers.

    This is a good resource for companies who use email marketing, to share with all the employees who don't really know what you do and how you do it. It will help the designers and assistants, and support staff... etc in understanding the aspects of the biz they aren't directly involved in.

    Aside from that .. Don't waist your time.

    0 of 1 people found this review helpful

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