What's the Truth About Marketing? Contrary to the popular belief that marketing is advertising, listen to the confessions of an insider to learn how marketing affects every step of the customer lifecycle. From product design, to building awarness, selling, and keeping customers happy, this book covers all the basic principles and gives you tactics, tips and tricks to succeed (including best practices for Salesforce.com)!
©2012, 2014 John J. Wall (P)2014 M Show Productions II
No I would not, it was all about computer systems and not marketing as I had imagined
he should have used professional voices as he was rushed and very hard to follow
Fascinated by life and purpose.
He talks way to quickly.
A lot of the content was very good however he seemed to be racing through to get to the end.
I felt myself getting more angry as I listened.
... But really... Only for first timers.
This is a good resource for companies who use email marketing, to share with all the employees who don't really know what you do and how you do it. It will help the designers and assistants, and support staff... etc in understanding the aspects of the biz they aren't directly involved in.
Aside from that .. Don't waist your time.
Messy topics. All over the place. Did not learn anything special.
Too many obvious facts that average listeners would know or understand.
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