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Are You Ignoring Trends That Could Shake Up Your Business? (Harvard Business Review) | [Elie Ofek, Luc Wathieu]

Are You Ignoring Trends That Could Shake Up Your Business? (Harvard Business Review)

The surprising ways that the hot new thing could affect your product strategy.
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Publisher's Summary

The surprising ways that the hot new thing could affect your product strategy.

This article was first published in the July 2010 issue of Harvard Business Review.

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©2010 by the President and Fellows of Harvard College, All Rights Reserved (P)2010 Audible Inc.

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