We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access.
Call anytime(888) 283-5051
Accidental Genius: Using Writing to Generate Your Best Ideas, Insight and Content | [Mark Levy]

Accidental Genius: Using Writing to Generate Your Best Ideas, Insight and Content

When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....
Regular Price:$19.95
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Your Likes make Audible better!

'Likes' are shared on Facebook and Audible.com. We use your 'likes' to improve Audible.com for all our listeners.

You can turn off Audible.com sharing from your Account Details page.

OK

Publisher's Summary

When it comes to creating ideas, we hold ourselves back. That's because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How can we get unstuck?

For Mark Levy, the answer is freewriting, a technique he's used for years to solve all types of business problems and generate ideas for books, articles, and blog posts.

Freewriting is deceptively simple: Start writing as fast as you can, for as long as you can, about a subject you care deeply about, while ignoring the standard rules of grammar and spelling. Your internal editor won't be able to keep up with your output, and will be temporarily shunted into the background. You'll now be able to think more honestly and resourcefully than before, and will generate breakthrough ideas and solutions that you couldn't have created any other way.

Levy shares six freewriting secrets designed to knock out your editor and let your genius run free. He also includes 15 problem-solving and creativity-stimulating principles you can use if you need more firepower - seven of which are new to this edition - and stories of problems he and others have solved through freewriting.

Also new to this edition: an extensive section on how to refine your freewriting into something you can share with the world. Although Levy originally taught freewriting as a private brainstorming technique, over the years he and his clients have found that, with some tweaking, it's a great way to generate content for books, articles, and other thought-leadership pieces.

©2010 Mark Andrew Levy (P)2010 Audible, Inc

What the Critics Say

"I’ve been a fanboy of Accidental Genius and the genius of Mark Levy for five years now, and I couldn’t work without these ideas." (David Meerman Scott, author of The New Rules of Marketing and PR)

What Members Say

Average Customer Rating

3.9 (401 )
5 star
 (138)
4 star
 (139)
3 star
 (89)
2 star
 (22)
1 star
 (13)
Overall
3.8 (285 )
5 star
 (91)
4 star
 (94)
3 star
 (75)
2 star
 (14)
1 star
 (11)
Story
4.0 (290 )
5 star
 (100)
4 star
 (115)
3 star
 (58)
2 star
 (10)
1 star
 (7)
Performance
Sort by:
  •  
    Elizabeth United States 05-05-11
    Elizabeth United States 05-05-11
    HELPFUL VOTES
    32
    ratings
    REVIEWS
    20
    2
    FOLLOWERS
    FOLLOWING
    2
    0
    Overall
    "Inspirational, however..."

    The narration really got on my nerves. I can't put my finger on exactly why it bothered me, other than I found myself scowling every time Bronson Pinchot put the emphasis on the wrong part of a sentence. It would have been much more enjoyable with a more professional/experienced narrator. That aside, the book itself is slanted toward business, but the ideas are inspirational from a more general viewpoint as well.

    3 of 5 people found this review helpful
  •  
    Steve SUNRISE, FL, United States 11-06-13
    Steve SUNRISE, FL, United States 11-06-13 Member Since 2012
    HELPFUL VOTES
    14
    ratings
    REVIEWS
    73
    64
    FOLLOWERS
    FOLLOWING
    1
    0
    Overall
    Performance
    Story
    "It was okay"
    Is there anything you would change about this book?

    no


    If you’ve listened to books by Mark Levy before, how does this one compare?

    no


    Did the narration match the pace of the story?

    yes


    What did you take away from Accidental Genius that you can apply to your work?

    May have gotten some ideas on writing, but nothing specific.


    Any additional comments?

    It was an okay read. I guess I was looking for something else. It took me a long time to finish, but I did.

    0 of 0 people found this review helpful
  •  
    Zoe Surgoinsville, TN, United States 10-09-13
    Zoe Surgoinsville, TN, United States 10-09-13
    ratings
    REVIEWS
    12
    2
    Overall
    Performance
    Story
    "Too much filler"
    What could Mark Levy have done to make this a more enjoyable book for you?

    Condensed the 'secrets' and got on with the rest of it.


    What reaction did this book spark in you? Anger, sadness, disappointment?

    Irritation. Mr Levy casually criticises the author from which he discovered the notion of freewriting, Peter Elbow (Writing With Power), for his longwindedness but doesn't seem to do much better himself.

    In all fairness to the author, I'm familiar with the concept of freewriting, so listeners who aren't might have a better experience. (I was hoping for some new uses or exercises; probably there are some but I'm ready to bail.) I'm going to have to echo the reviews that said this would have worked better as a blog post or an article. The first six chapters, each based on a 'secret', were more or less summed up by Natalie Goldberg in Writing Down the Bones in less than a page as her 'Rules of Writing Practice'. Again, in the interest of fairness, they aren't exactly the same -- but I really don't think each 'secret' required an entire chapter.

    At the very least, I would recommend this as a book rather than in audio. It wasn't that I disliked the narration, but there are several lists that seem useless if you can't easily refer back to them (and there's always the option of skimming with text).


    Any additional comments?

    These comments only apply to the first 9 chapters, as that's as far as I could manage.

    0 of 0 people found this review helpful
  •  
    Andre Laval, Quebec, Canada 09-07-13
    Andre Laval, Quebec, Canada 09-07-13 Member Since 2009
    HELPFUL VOTES
    3
    ratings
    REVIEWS
    44
    17
    FOLLOWERS
    FOLLOWING
    0
    0
    Overall
    Performance
    Story
    "OK"

    This is a good technical listen. Makes you want to think about writing stuff down. Probably not worth a full credit though

    0 of 0 people found this review helpful
  •  
    Nomi Tel Aviv, Israel 08-05-13
    Nomi Tel Aviv, Israel 08-05-13 Member Since 2011
    ratings
    REVIEWS
    7
    2
    Overall
    Performance
    Story
    "Love this book!"

    Great insights and practical tools to get the juice flowing. highly recommended for blogers and for anyone that wants to find their inner voice and get a fresh perspective on the matter. lots of useful easy tasks included. I've enjoyed it very much!

    0 of 0 people found this review helpful
  •  
    Hamidreza Gothenburg, Sweden 04-12-13
    Hamidreza Gothenburg, Sweden 04-12-13 Member Since 2012
    ratings
    REVIEWS
    25
    3
    Overall
    Performance
    Story
    "Significantly on par with free association"
    What did you learn from Accidental Genius that you would use in your daily life?

    It provides some good means to unlock creativity. It is up to the reader to get hold of the strings and pull; or maybe find other roots and go further. Writing the "accidental genius" way requires patience, profusion and no thinking. Let flow. It might not be a cure, but writing for many is a way of getting calm, in the meantime you might come up with a prose others like too.


    Any additional comments?

    I have to admit the author's line of technique whether came across by himself (which I wouldn't freak out, since I find it in-line with the title) or reached by analogy, very much resembles Freudian free association.

    0 of 0 people found this review helpful
  •  
    Erwin Blonk Nederland 01-21-13
    Erwin Blonk Nederland 01-21-13 Member Since 2012
    ratings
    REVIEWS
    14
    5
    Overall
    Performance
    Story
    "A couple of good ideas"
    Would you listen to Accidental Genius again? Why?

    These are the kind of ideas you have to remind yourself of once in a while.


    What did you like best about this story?

    It had aha-moments for me.


    Which scene was your favorite?

    Examples of free-writing.


    Was this a book you wanted to listen to all in one sitting?

    Yes, it lends itself to it.


    0 of 0 people found this review helpful
  •  
    André ORLANDO, FL, United States 01-17-13
    André ORLANDO, FL, United States 01-17-13 Member Since 2011

    I love AUDIBLE! I never get mad at traffic jams and can listen to many different books, despite my short time.

    HELPFUL VOTES
    90
    ratings
    REVIEWS
    180
    88
    FOLLOWERS
    FOLLOWING
    34
    6
    Overall
    Performance
    Story
    "Genius or Common Sense????"

    Abstract.... Random thoughts... Vague suggestions.... dump writing....
    Looks like his free writing ideas- write without stopping and don't judge yourself.

    So, I ask: where is the meat? What can I extract from this book?
    The answer: only one thing- learn how to BRAINSTORM.

    As he says: points to remember- Stein on writing is more fulfilling.

    0 of 0 people found this review helpful
  •  
    Roger Mansfield, TX, United States 01-03-13
    Roger Mansfield, TX, United States 01-03-13
    ratings
    REVIEWS
    1
    1
    Overall
    Performance
    Story
    "Wonderful Book for Those Struggling to write"
    If you could sum up Accidental Genius in three words, what would they be?

    Mr. Levy walks through the process of "free writing" a form of writing designed to turn off your inner filter and allow you to express ideas and work through problems


    What other book might you compare Accidental Genius to and why?

    Have not found another like it


    What about Bronson Pinchot’s performance did you like?

    He did an excellent job brining the concepts to life.


    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    This was a very powerful book for me and I've implemented the techniques outlined with great success, not only with writing but being able to capture the ideas floating around in my head. It is an excellent book


    0 of 0 people found this review helpful
  •  
    Alexis Charlotte, NC, United States 11-28-12
    Alexis Charlotte, NC, United States 11-28-12 Member Since 2012
    ratings
    REVIEWS
    1
    1
    Overall
    Performance
    Story
    "Motivational but Nothing Revolutionary"
    Any additional comments?

    If your looking for a book to listen to while multitasking, it's a good book. But, to focus your complete attention would be a waste of time. It could have easily been condensed down to series of slides with a quick description of each major point. The overall impression of the author was not someone you would be friends with. He gave an unpleasant arrogant tone throughout the book and filled most of the time with fluff examples and explanations. His ideas are good and inspirational. He simply didn't present the ideas in any spectacular way.

    0 of 0 people found this review helpful
  • Showing: 11-20 of 22 results PREVIOUS123NEXT

    There are no listener reviews for this title yet.

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

CANCEL

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.