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Bob Bly - Interview with a Copywriting Genius: Conversations with the Best Entrepreneurs on the Planet | [Bob Bly]

Bob Bly - Interview with a Copywriting Genius: Conversations with the Best Entrepreneurs on the Planet

Bob Bly is an award-winning freelance copywriter and marketing consultant with three decades of experience in business-to-business, high-tech, and direct marketing. He has written copy for over 100 clients and is the author of 70 books, including The Complete Idiot's Guide to Direct Marketing and The Copywriter's Handbook. Bob Bly is a master of persuasion, with the ability to write powerful copy no matter what the industry or business.
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Publisher's Summary

Bob Bly is an award-winning freelance copywriter and marketing consultant with three decades of experience in business-to-business, high-tech, and direct marketing. He has written copy for over 100 clients; is the author of 70 books, including The Complete Idiot's Guide to Direct Marketing and The Copywriter's Handbook; and has appeared as a guest on dozens of TV and radio shows. Bob Bly is a master of persuasion, with the ability to write powerful copy no matter what the industry or business.

This interview may contain references to dates, events, etc., that have already taken place. These references have not been omitted in order to maintain the integrity of the recording, as all Meet The Giants interviews are REAL and unedited conversations.

©2009 Meet The Giants (P)2009 Meet The Giants

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    Andrew Scottsville, VA, United States 03-22-12
    Andrew Scottsville, VA, United States 03-22-12

    wanderkarm

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    "A load of fluff"
    This book wasn’t for you, but who do you think might enjoy it more?

    People who want some chicken soup for the budding copywriter's soul


    Would you ever listen to anything by Bob Bly again?

    Maybe


    Would you be willing to try another one of Mike Giles’s performances?

    Maybe


    What character would you cut from Bob Bly - Interview with a Copywriting Genius?

    The interviewer


    Any additional comments?

    The sound quality is terrible.

    1 of 1 people found this review helpful
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