©2004 Emily Ross and Angus Holland; (P)2005 Bolinda Publishing Pty Ltd.
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"A decent listen, but not enough meat on the bones!"
It's not a bad listen (apart from irritating referencing and acknowledgements after each chapter). It has a bit of an Australian bias which can be a bit frustrating when they hardly compare to some of the other greats around the world but I appreciate it was probably produced for the Australian market.
It is a little bit out of date but that shouldn't stop you buying it, it has been a worthwhile listen so if you (like me) enjoy business anecdotes then go for it, but if you are really looking for this to have a significant impact on your life....don't count on it.
"a good listen"
I enjoyed this. The narration is good too. You get many (100 in fact) short stories about successful companies' roots and how their founders got started from an idea. Most companies are well known (e.g. Mc Donalds, Nike etc) and some are less well known. You get a sense of the personalities of some of the founders too (e.g. Bill Gates) which paints some colour to the imagination as you listen. A good listen for any budding entrepreneurial types out there!
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