• Analysis of Geoffrey Moore's Crossing the Chasm

  • By: Milkyway Media
  • Narrated by: Dwight Equitz
  • Length: 9 mins
  • 4.2 out of 5 stars (5 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.
Analysis of Geoffrey Moore's Crossing the Chasm  By  cover art

Analysis of Geoffrey Moore's Crossing the Chasm

By: Milkyway Media
Narrated by: Dwight Equitz
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $3.95

Buy for $3.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

Please note: This is an analysis of Crossing the Chasm, not the original book.

Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Consumers (1991, third edition published in 2014) by Geoffrey Moore is a guide for high-tech companies that wish to transition successfully from a small, technically minded customer base to a larger general market.

Customers within a given market adopt new products at different points during their development....

Purchase this in-depth analysis to learn more.

©2017 Milkyway Media (P)2017 Milkyway Media

What listeners say about Analysis of Geoffrey Moore's Crossing the Chasm

Average customer ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    1
  • 1 Stars
    0
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 4 out of 5 stars
  • 5 Stars
    2
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    1

Reviews - Please select the tabs below to change the source of reviews.