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Best of 2012: Business

Back to Best of 2012

 
  • Insanely Simple: The Obsession that Drives Apple's Success

    • UNABRIDGED (7 hrs and 5 mins)
    • By Ken Segall
    • Narrated By Ken Segall
    • Whispersync for Voice-ready
    Overall
    (254)
    Performance
    (211)
    Story
    (213)

    Simplicity isn’t just a design principle at Apple - it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011. Thanks to Steve Jobs’s uncompromising ways, you can see Simplicity in everything Apple does: the way it’s structured, the way it innovates, and the way it speaks to its customers.

    Stefan says: "The inner workings of Apple revealed"
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  • The Personal MBA: Master the Art of Business

    • UNABRIDGED (13 hrs and 25 mins)
    • By Josh Kaufman
    • Narrated By Josh Kaufman
    • Whispersync for Voice-ready
    Overall
    (1673)
    Performance
    (1404)
    Story
    (1406)

    Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.

    M. R. says: "Good Business Education"
  • Makers: The New Industrial Revolution

    • UNABRIDGED (8 hrs and 20 mins)
    • By Chris Anderson
    • Narrated By Rene Ruiz
    • Whispersync for Voice-ready
    Overall
    (355)
    Performance
    (307)
    Story
    (314)

    Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and creation, the collective potential of a million garage tinkerers and enthusiasts is about to be unleashed, driving a resurgence of American manufacturing. A generation of "Makers" using the Web’s innovation model will help drive the next big wave in the global economy, as the new technologies of digital design and rapid prototyping gives everyone the power to invent.

    John says: "A Glimpse Into the Future"
  • Why I Left Goldman Sachs: A Wall Street Story

    • UNABRIDGED (9 hrs and 30 mins)
    • By Greg Smith
    • Narrated By Greg Smith
    • Whispersync for Voice-ready
    Overall
    (285)
    Performance
    (244)
    Story
    (246)

    On March 14, 2012, more than three million people read Greg Smith's bombshell op-ed in the New York Times titled Why I Am Leaving Goldman Sachs. The column immediately went viral, became a worldwide trending topic on Twitter, and drew passionate responses from former Fed chairman Paul Volcker, legendary General Electric CEO Jack Welch, and New York City mayor Mike Bloomberg. Mostly, though, it hit a nerve among the general public who question the role of Wall Street in society - and the callous "take-the-money-and-run" mentality that brought the world economy to its knees a few short years ago.

    Michael Moore says: "Engaging Story; Raises Highly Important Issues"
  • Bitter Brew: The Rise and Fall of Anheuser-Busch and America's Kings of Beer

    • UNABRIDGED (12 hrs and 12 mins)
    • By William Knoedelseder
    • Narrated By Peter Berkrot
    • Whispersync for Voice-ready
    Overall
    (176)
    Performance
    (159)
    Story
    (155)

    The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.

    Jeremy McGough says: "Couldn't stop listening..."
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