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Steven

Richmond, BC, Canada

6
HELPFUL VOTES
  • 3 reviews
  • 27 ratings
  • 132 titles in library
  • 25 purchased in 2014
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  • Marketing with Web 2.0: Social Networking and Viral Marketing

    • UNABRIDGED (12 hrs and 1 min)
    • By David L. Anderson
    • Narrated By Michael Butler Murray
    Overall
    (3)
    Performance
    (3)
    Story
    (3)

    Marketing with Web 2.0: Social Networking and Viral Marketing introduces social media marketing to advanced college and first year MBA students. The primary focus is to supplement and enhance the current marketing and technology curricula by applying standard marketing theory to the new online space. The text is positioned to build upon students’ familiarity with basic marketing approaches and their first-hand experience with social networking and viral marketing websites.

    Steven says: "Doesn't work in an audio format"
    "Doesn't work in an audio format"
    Overall
    Performance
    Story

    The author liberally applied long lists of related items that might work in printed form but were really annoying in an audio book.

    1 of 1 people found this review helpful
  • Marketplace 3.0: Rewriting the Rules for Borderless Business

    • UNABRIDGED (5 hrs and 47 mins)
    • By Hiroshi Mikitani
    • Narrated By Jun Naito
    • Whispersync for Voice-ready
    Overall
    (4)
    Performance
    (4)
    Story
    (4)

    Hiroshi Mikitani, founder of e-commerce giant Rakuten, has seen the next battleground in the fight for the future of the Internet. Today's major e-commerce players are quietly building borderless platforms that are overturning the global brick-and-mortar model, and changing the way local businesses think about their customers. But is this good or bad? Rejecting the zero-sum model practiced by some global retailers, who view the Internet purely as a facilitator of speed and profit, Mikitani argues for an alternate model....

    Steven says: "Reads like a infomercial"
    "Reads like a infomercial"
    Overall
    Performance
    Story
    Would you try another book from Hiroshi Mikitani and/or Jun Naito?

    I wouldn't bother reading another book by Hiroshi Mikitani.


    What could Hiroshi Mikitani have done to make this a more enjoyable book for you?

    Hiroshi Mikitani should have delved into issue building global markets, as implied by the title, instead of focusing almost exclusively on his internal HR processes.


    What does Jun Naito bring to the story that you wouldn’t experience if you just read the book?

    The narrator was fine.


    If you could play editor, what scene or scenes would you have cut from Marketplace 3.0?

    Everything except the section about introducing English


    Any additional comments?

    The book is really a long boring boast about the success of Hiroshi Mikitani's company. The issue of bringing English into the company as a means of upsetting the traditional social hierarchy and putting the management in to a global mindset is interesting. The rest of the book is not.

    0 of 0 people found this review helpful
  • The Source Field Investigations: The Hidden Science and Lost Civilizations behind the 2012 Prophecies

    • UNABRIDGED (19 hrs and 26 mins)
    • By David Wilcock
    • Narrated By David Wilcock
    • Whispersync for Voice-ready
    Overall
    (337)
    Performance
    (289)
    Story
    (287)

    A stunning synthesis of hidden science and lost prophecies, The Source Field Investigations exposes many great secrets: DNA transformation, consciousness science, wormholes, stargate travel, sacred geometry, ancient conspiracies, multidimensional time, the Maya calendar, and a stunning new model of galactic energy fields triggering mental, biological, and spiritual evolution.More than two million people have seen David Wilcock’s incredible tour of the 2012 prophecies in his Internet documentary, The 2012 Enigma.

    guidry says: "A masterfull read"
    "Psudo-Science Poppycock"
    Overall
    Performance
    Story
    What would have made The Source Field Investigations better?

    The book would have been better if it had any basis in reality


    Has The Source Field Investigations turned you off from other books in this genre?

    No, but thankfully it wasn't the first in the genre or it would have.


    What do you think the narrator could have done better?

    The author's narration was fine.


    What reaction did this book spark in you? Anger, sadness, disappointment?

    An intense feeling I was using my time poorly and remorse for the money I had wasted.


    Any additional comments?

    The author seems to believe every bizarre myth, story, rumor, and tall tale that was ever dreamed up. He presents this all in an entirely unfiltered list, each point of which is apparently supposed to have some connection to the rest but most of which are actually completely unrelated. He jumps from conjecture, to wild speculation, to conclusion, without the benefit of any actual evidence. He wraps this all up on a pseudo-science package that is supposed to inspire confidence but fails miserably. Fundamentally, his thought process lacks cohesion.

    5 of 6 people found this review helpful

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