The book was way out of date by the time I read it.
The book was probably very good when it first came out, but no longer current info.
This book lacks original insight pertaining to the app business. I was hoping for some advice on app development, or different ways to monetize phone apps, or differentiation between successful and unsuccessful apps, or even just advice on how to market your app, but it had none of that. It is essentially a start-up/entrepreneurship refresher that rehashes basic principles found in books like the 4-Hour Work Week and The Lean Start-Up. I did not come away with a single new piece of useful information.
At one point, the author suggests to charge your customers $3 for your product before you ever build your product, and says that you should have your app paid for before you even start developing it. I understand wanting to gauge consumer interest, but who in their right mind would pay someone for a product that has not yet been built? People buy products because they see it and want it or because their friends tell them to get it. There's also tons of people who say they are going to develop a product, and 90% of the time, that product doesn't get built or doesn't get built well. So again, no one would ever purchase a product from you before it's creation, unless your name is Steve Jobs.
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