I've listen to and read a lot of books on this subject. This is one of the best. I've already used some of his techniques to close an account.
I actually thought that this might have some new insight based on the ratings the book had got. Frankly I was disappointed. Its the same old management theory we've been reading about for 25 years now. If you've read one, you read them all.
I actually really enjoyed this book. Working in the field, learning more about it modern beginnings was interesting. Many of the principles Albert used are still used today. I recommend it.
FYI, it is much more of a true biography than most books of this type
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