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Melissa

Banora point, Australia | Member Since 2012

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HELPFUL VOTES
  • 1 reviews
  • 1 ratings
  • 1 titles in library
  • 2 purchased in 2014
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  • The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution

    • UNABRIDGED (11 hrs and 7 mins)
    • By Brian Solis
    • Narrated By Sean Pratt, Brian Solis
    • Whispersync for Voice-ready
    Overall
    (14)
    Performance
    (12)
    Story
    (12)

    It’s a new era of business and consumerism - and you play a role in defining it.

    Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

    Melissa says: "The key to a new level of customer engagement"
    "The key to a new level of customer engagement"
    Overall
    Performance
    Story
    If you could sum up The End of Business as Usual in three words, what would they be?

    Eye-Opening, Practical and Insightful


    Who was your favorite character and why?

    Brian Solis...he's full of good ideas


    What does Sean Pratt and Brian Solis bring to the story that you wouldn’t experience if you just read the book?

    As a listening experience, Brian and Sean give the book a more personable slant - I found it made the book enjoyable to listen too, and given Brian was the author, it felt like I was learning directly from the experts


    Was this a book you wanted to listen to all in one sitting?

    The EOBAU is an engaging listen - and would be possible to listen to in one sitting, however, I think it is better to enjoy the book over several sittings to better absorb the concepts.


    0 of 0 people found this review helpful

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