Bay Area, San Francisco | Member Since 2009
One of the top 5 audiobooks
A plus that Seth reads it himself.
This book has a very strong message which Seth hammers home many times.
I recently downloaded Seth Godin's “The Icarus Deception” on Audible as my work habits have changed and I have a couple of 90 minute commutes every week. I consider it a real plus in the audio version that Seth reads it himself.
The message in The Icarus Deception resonated strongly with me, an Australian Baby-boomer. I grew up in a culture where “flying too close to the Sun” was actively discouraged in an Aussie version of the myth called the “Tall Poppy Syndrome”. The message many boomers bought and which is still being promoted by industrial-based thinking today is “Play it safe, be a good worker, you’ll get promoted, own your own home and get to send your kids to University.”
Interestingly in the past 200 years, the Icarus myth somehow deleted Deadalus’ other warning to Icarus, not to fly too low, less his wings get wet and ruin their lift. Seth states that this is even more dangerous than flying too high and it’s the driving idea in the book that must have been repeated 20-30 times in various stories, case studies and anecdotes.
Seth’s message is most certainly appropriate for my daughter and her generation Y cohort. They are going to have to be very brave and make powerful art that connects billions of people to solve the problems humans have created in the past 200 years of industrialization that threaten our very survival as a species.
The Icarus Deception is about taking risks, finding your passion, leaving the certainty, commoditization and interchangeability of the industrial-age work-style and making art for yourself and your tribe. I felt like Seth had written the book for me, because the model our cohort grew up with was the industrial model.
The biggest problem with the old model is that industrialists, beginning with Henry Ford have created mass production and interchangeability of people and roles and the value of work and compensation has slowly been eroded as work is moved to the point of lowest cost, wherever that may be.
If you don’t buy this then you are obviously disconnected from the plight of the middle-class, who have seen their standard of living steadily erode over the past 10-15 years.
The new model is going to take guts and determination. To make art, connect and build a tribe of followers who will buy your art in the new “connection economy” is not for the faint hearted.
Another strong theme in the book that resonated and will be familiar to readers of Steve Pressfield’s book “Do the Work” is "to ship". To make art you must ship, and this means learning to dance with the "resistance" or “lizard-brain”, that diverts attention from the task at hand in a myriad of uncanny ways and learn to focus your individual creative powers on the task at hand.
When I finished listening to the book, I simply clicked go and listened to it again.
This book is not for everyone, it’s intelligent, brave, urgent and compelling and it’s a wake-up call to a civilization running out of time. I highly recommend it.
Very strong biography and in-depth research of the life of the 20th centuries greatest scientist. The fact that Einstein figured most of his great leaps in his head in thought experiments staggers belief. Never dull and while not as intimate as Isaacson's Steve Jobs biography, still a wonderful and worthwhile read and history of theoretical physics in the first half of the 20th century.
Einsteins early struggle for recognition and the pre-war years when the Nazi party came to power provide a gripping account of the dangers for Jews in Germany and Europe as a whole during the war
Very well read, thoroughly engaging and never boring.
Einstein, Relativity and the Power of Thought
Very well written and narrated. At 35 hours a marathon, but in-depth insights revealed a complex character and natural leader who stepped up when called and who played a pivotal role in pulling the Manhattan Project together and the atomic bomb that changed the World forever.
The post-war persecution of Oppenheimer by J. Edgar Hoover, the FBI, Lewis Strauss and their paranoid communist-under-the-bed affiliates and the insights into the formation of the congressional, military and industrial complex were insightful.
Oppenheimer's post war speeches are timeless and worthy of replaying today as they warn against the dangers of militarism and the stifling of freedom of speech and thought.
The formation of the A-bomb scientific team, the brilliant scientists and greatest gathering of nobel laureates ever to work together on one project.
Wonderfully read by Goldstrom.
Oppenheimer and the Atomic Bomb
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