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Mark Gibson

Author, consultant and thought-leader on problems at intersection of sales and marketing

Bay Area, San Francisco | Member Since 2009

  • 3 reviews
  • 4 ratings
  • 151 titles in library
  • 2 purchased in 2015

  • The Icarus Deception: How High Will You Fly?

    • UNABRIDGED (7 hrs and 12 mins)
    • By Seth Godin
    • Narrated By Seth Godin
    • Whispersync for Voice-ready

    In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. He explains why true innovators focus on trust, remarkability, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art. Art is not a gene or a specific talent. It's an attitude, available to anyone who has a vision that others don't, and the guts to do something about it.

    Kim says: "Needed Perspective for the New Connected Economy"
    "Powerful Messages for Humans and Humanity"
    Where does The Icarus Deception rank among all the audiobooks you’ve listened to so far?

    One of the top 5 audiobooks

    What about Seth Godin’s performance did you like?

    A plus that Seth reads it himself.

    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    This book has a very strong message which Seth hammers home many times.

    Any additional comments?

    I recently downloaded Seth Godin's “The Icarus Deception” on Audible as my work habits have changed and I have a couple of 90 minute commutes every week. I consider it a real plus in the audio version that Seth reads it himself.

    The message in The Icarus Deception resonated strongly with me, an Australian Baby-boomer. I grew up in a culture where “flying too close to the Sun” was actively discouraged in an Aussie version of the myth called the “Tall Poppy Syndrome”. The message many boomers bought and which is still being promoted by industrial-based thinking today is “Play it safe, be a good worker, you’ll get promoted, own your own home and get to send your kids to University.”

    Interestingly in the past 200 years, the Icarus myth somehow deleted Deadalus’ other warning to Icarus, not to fly too low, less his wings get wet and ruin their lift. Seth states that this is even more dangerous than flying too high and it’s the driving idea in the book that must have been repeated 20-30 times in various stories, case studies and anecdotes.

    Seth’s message is most certainly appropriate for my daughter and her generation Y cohort. They are going to have to be very brave and make powerful art that connects billions of people to solve the problems humans have created in the past 200 years of industrialization that threaten our very survival as a species.

    The Icarus Deception is about taking risks, finding your passion, leaving the certainty, commoditization and interchangeability of the industrial-age work-style and making art for yourself and your tribe. I felt like Seth had written the book for me, because the model our cohort grew up with was the industrial model.

    The biggest problem with the old model is that industrialists, beginning with Henry Ford have created mass production and interchangeability of people and roles and the value of work and compensation has slowly been eroded as work is moved to the point of lowest cost, wherever that may be.

    If you don’t buy this then you are obviously disconnected from the plight of the middle-class, who have seen their standard of living steadily erode over the past 10-15 years.

    The new model is going to take guts and determination. To make art, connect and build a tribe of followers who will buy your art in the new “connection economy” is not for the faint hearted.

    Another strong theme in the book that resonated and will be familiar to readers of Steve Pressfield’s book “Do the Work” is "to ship". To make art you must ship, and this means learning to dance with the "resistance" or “lizard-brain”, that diverts attention from the task at hand in a myriad of uncanny ways and learn to focus your individual creative powers on the task at hand.

    When I finished listening to the book, I simply clicked go and listened to it again.

    This book is not for everyone, it’s intelligent, brave, urgent and compelling and it’s a wake-up call to a civilization running out of time. I highly recommend it.

    0 of 0 people found this review helpful
  • Einstein: His Life and Universe

    • UNABRIDGED (21 hrs and 30 mins)
    • By Walter Isaacson
    • Narrated By Edward Herrmann
    • Whispersync for Voice-ready

    Why we think it’s a great listen: You thought he was a stodgy scientist with funny hair, but Isaacson and Hermann reveal an eloquent, intense, and selfless human being who not only shaped science with his theories, but politics and world events in the 20th century as well. Based on the newly released personal letters of Albert Einstein, Walter Isaacson explores how an imaginative, impertinent patent clerk became the mind reader of the creator of the cosmos.

    Henrik says: "Surprise: Two books in one!"
    "Einstein, Relativity and the Power of Thought."
    If you could sum up Einstein in three words, what would they be?

    Very strong biography and in-depth research of the life of the 20th centuries greatest scientist. The fact that Einstein figured most of his great leaps in his head in thought experiments staggers belief. Never dull and while not as intimate as Isaacson's Steve Jobs biography, still a wonderful and worthwhile read and history of theoretical physics in the first half of the 20th century.

    What did you like best about this story?

    Einsteins early struggle for recognition and the pre-war years when the Nazi party came to power provide a gripping account of the dangers for Jews in Germany and Europe as a whole during the war

    What about Edward Herrmann’s performance did you like?

    Very well read, thoroughly engaging and never boring.

    If you were to make a film of this book, what would the tag line be?

    Einstein, Relativity and the Power of Thought

    0 of 1 people found this review helpful
  • Robert Oppenheimer: A Life Inside the Center

    • UNABRIDGED (35 hrs and 17 mins)
    • By Ray Monk
    • Narrated By Michael Goldstrom
    • Whispersync for Voice-ready

    Robert Oppenheimer was among the most brilliant and divisive of men. As head of the Los Alamos Laboratory, he oversaw the successful effort to beat the Nazis in the race to develop the first atomic bomb – a breakthrough that was to have eternal ramifications for mankind and that made Oppenheimer the “Father of the Atomic Bomb.” But with his actions leading up to that great achievement, he also set himself on a dangerous collision course with Senator Joseph McCarthy and his witch-hunters. In Robert Oppenheimer: A Life Inside the Center, Ray Monk, author of peerless biographies of Ludwig Wittgenstein and Bertrand Russell, goes deeper than any previous biographer in the quest to solve the enigma of Oppenheimer’s motivations and his complex personality.

    david says: "Nearly Perfect"
    "Gripping in-depth life of the man and the A-bomb"
    What made the experience of listening to Robert Oppenheimer the most enjoyable?

    Very well written and narrated. At 35 hours a marathon, but in-depth insights revealed a complex character and natural leader who stepped up when called and who played a pivotal role in pulling the Manhattan Project together and the atomic bomb that changed the World forever.

    The post-war persecution of Oppenheimer by J. Edgar Hoover, the FBI, Lewis Strauss and their paranoid communist-under-the-bed affiliates and the insights into the formation of the congressional, military and industrial complex were insightful.

    Oppenheimer's post war speeches are timeless and worthy of replaying today as they warn against the dangers of militarism and the stifling of freedom of speech and thought.

    What was one of the most memorable moments of Robert Oppenheimer?

    The formation of the A-bomb scientific team, the brilliant scientists and greatest gathering of nobel laureates ever to work together on one project.

    Which character – as performed by Michael Goldstrom – was your favorite?

    Wonderfully read by Goldstrom.

    If you were to make a film of this book, what would the tag line be?

    Oppenheimer and the Atomic Bomb

    0 of 0 people found this review helpful

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