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HotShotAB

I love God, my family, my country and making money. Any reviews or recommendations will reflect that.

SoCal, CA USA | Member Since 2013

0
HELPFUL VOTES
  • 3 reviews
  • 13 ratings
  • 94 titles in library
  • 47 purchased in 2014
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FOLLOWERS
9

  • Contagious: Why Things Catch On

    • UNABRIDGED (6 hrs and 54 mins)
    • By Jonah Berger
    • Narrated By Keith Nobbs
    • Whispersync for Voice-ready
    Overall
    (800)
    Performance
    (678)
    Story
    (681)

    Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.

    Douglas C. Bates says: "A Primer on Viral & Memorable Marketing"
    "Top 10 Books I've Read/Listened To"
    Overall
    Performance
    Story
    If you could sum up Contagious in three words, what would they be?

    Meat. Logical. Applicable.


    What did you like best about this story?

    Without a doubt, the best part about this audiobook are the STEPPS. As a marketer that reads tons of books in this genre, I thought I had pretty much heard it all. This book surprised the heck out of me with it's awesomeness. Now, when I sit down to write copy for an ad, I can easily go through the STEPPS taught in this book to give it the best chance possible of becoming contagious; going viral.


    Any additional comments?

    If you like Malcolm Gladwell books, you will love this book. Same kinda research, a little more entertaining and a lot more applicable.

    0 of 0 people found this review helpful
  • The Maverick Selling Method: Simplifying the Complex Sale

    • UNABRIDGED (4 hrs and 46 mins)
    • By Brian Burns
    • Narrated By Paul del Signore
    • Whispersync for Voice-ready
    Overall
    (429)
    Performance
    (174)
    Story
    (172)

    The Maverick Method is a powerful and unique selling method that provides the complete picture of how complex sales work. The Method has been researched, developed and practiced over a 20-year period. We have studied and modeled over one hundred of the most successful salespeople. Unlike other selling methods, the Maverick Method has been proven by salespeople on the frontlines of the most difficult selling environments imaginable.

    Jerry G. says: "New Approach to B2B Selling."
    "This Book Is A Horse Tranquilizer"
    Overall
    Performance
    Story
    This book wasn’t for you, but who do you think might enjoy it more?

    Anyone with a hard copy. The narration completely ruins this book.


    What was the most interesting aspect of this story? The least interesting?

    Most interesting? Are you kidding?


    Who would you have cast as narrator instead of Paul del Signore?

    Ben Stein from Ferris Bueller's Day Off would have been better.


    You didn’t love this book... but did it have any redeeming qualities?

    Yes. There were some ah ha moments in the book as far as sales techniques go.


    Any additional comments?

    I really hate to give a bad review, but this book was over the top bad. I don't want people to waste their money/credit like I did.

    Side note: I listen to most of my audio books on a Bluetooth headset. The quality is so bad on this audio book that my Bluetooth cuts out (built in feature to save battery) in between sentences pretty often and makes it impossible to listen to on the headset. It is the only audio book I've ever bought and had this happen. It's terrible.

    0 of 0 people found this review helpful
  • 1984: New Classic Edition

    • UNABRIDGED (11 hrs and 26 mins)
    • By George Orwell
    • Narrated By Simon Prebble
    • Whispersync for Voice-ready
    Overall
    (4054)
    Performance
    (2598)
    Story
    (2629)

    George Orwell depicts a gray, totalitarian world dominated by Big Brother and its vast network of agents, including the Thought Police - a world in which news is manufactured according to the authorities' will and people live tepid lives by rote. Winston Smith, a hero with no heroic qualities, longs only for truth and decency. But living in a social system in which privacy does not exist and where those with unorthodox ideas are brainwashed or put to death, he knows there is no hope for him.

    Kit McIlvaine (GirlPluggedN) says: "Come one, Come all into 1984!"
    "1. Open Oven Door 2. Insert Head"
    Overall
    Performance
    Story
    Would you recommend this book to a friend? Why or why not?

    Difficult question to answer. I would recommend it to show where our country is headed if we continue on our present path... but it makes you want to kill yourself because it's so depressing.


    What was most disappointing about George Orwell’s story?

    There is no happy ending. It starts horrible and you are waiting for some good to come out of it... NOTHING.


    Which scene was your favorite?

    When the two run off together for alone time. I was happy for them to be together.


    If this book were a movie would you go see it?

    Absolutely not. We can just watch it on the news every evening.


    Any additional comments?

    It was a well read book. Superb writing. Fantastic performance by the reader. Horribly depressing story.

    0 of 0 people found this review helpful

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